On April 18th, 2024, () the concept of "Xiaomi Automobile" was added.

According to the data of straight flush, the reason for being selected is: 2023 Annual Report: the company’s main customers are well-known domestic vehicle manufacturers such as SAIC Volkswagen, SAIC General Motors and SAIC Passenger Cars, and have established stable cooperative relations with many new energy vehicle manufacturers such as Tesla, LI and Xiaomi Automobile.

The company’s conventional concepts include: new energy vehicles, Tesla, and a quarterly increase.

Recently, AITO Wujie M5 Advanced Intelligent Driving Edition (Wujie M5 Intelligent Driving Edition) has carried out a large-scale in-depth media test drive throughout the country, showing its hard-core strength in the field of NCA intelligent driving in urban areas for the majority of media friends. Wenjie M5 Intelligent Driving Edition is equipped with HUAWEI ADS 2.0 Advanced Intelligent Driving System (HUAWEI ADS 2.0), which shines brilliantly in the actual urban sections and gives a perfect performance of nearly perfect score. At the same time, the powerful power system of the M5 Intelligent Driving Edition and the top experience of HarmonyOS Intelligent Cockpit 3.0 make its name "Double Intelligent Ceiling" worthy of the name.

You can "see" the road without relying on high-precision maps.

The M5 intelligent driving version of Wenjie is equipped with HUAWEI ADS 2.0, which realizes the NCA intelligent driving navigation without relying on high-precision maps. Recently, Yu Chengdong, managing director of Huawei, CEO of BG and CEO of BU, a smart car solution, said that the M5 version of Zhijie has started the nationwide large-scale delivery of new cars, and the latest version of the system will be officially upgraded by OTA at the end of June, bringing better smart driving experience to users. It is expected that in Q3 this year, 15 cities will be opened for commercial use without maps, officially opening a new era of high-level intelligent driving in urban areas.

Thanks to the multi-sensor fusion perception system, Wujie M5 Intelligent Driving Edition combines with road prediction neural network to realize the correlation of traffic elements, topological reasoning of road structure, and the matching between navigation map and real road, so that cars can "see" the road. HUAWEI ADS 2.0 can help drivers get rid of the trouble of taking care of mobile navigation while driving, give full play to the advantages of NCA’s intelligent navigation function, and realize a wider range of point-to-point high-order intelligent driving on the road, which is not only safe and reliable, but also makes driving easier.

The sense of security of intelligent driving also comes from accurate identification and accurate prediction of potential dangers. Not only in the highway section, but also in the urban section where people commute on weekdays, in the face of the scene of traffic and mixed people and cars, obstacles in the white list such as people and cars can be accurately identified by the fusion perception BEV bird’s eye view network in HUAWEI ADS 2.0 under the "God’s perspective". On this basis, abnormal obstacles such as water horses, mounds or sundries, fallen trees, etc., which are not listed on the white list, can also be pioneered by GOD’s general obstacle detection technology in the industry, and accurately capture and avoid risks through the simultaneous input of lidar and visual meeting.

After AI training, Wenjie M5 Intelligent Driving Edition has built a rich scene library to deal with various difficult scenes. When the right-hand vehicle overtakes, the left-hand vehicle comes from the rear, and there are big cars driving in front and behind, etc., on the premise of ensuring safety, the vehicles can make their own decisions and take actions such as slowing down and merging and speeding up overtaking. Whether it’s a "ghost probe" where the other side’s car is dazzling and the driver’s vision is blocked, or it encounters bad weather and insufficient light, HUAWEI ADS 2.0 can cope with and resolve it, and incorporate practical experience into its own database, and continue to iterate and optimize, becoming more and more like an "old driver" with rich practical driving experience.

Intelligent at the same time, performance is not inferior.

Not only that, the M5 version also has a 4-second acceleration performance, which brings strong power output to drivers. At the same time, its super-long cruising range reaches 1400km+, providing users with more lasting driving pleasure and convenience. Wenjie M5 Intelligent Driving Edition upgraded the all-aluminum chassis, replaced it with 1.5T all-aluminum four-cylinder range extender 4.0, and successfully "slimmed down" 20kg. Comprehensive weight reduction and HUAWEI DriveONE intelligent electric drive platform, combined with front double wishbone and rear multi-link suspension configuration, provide sports car-level handling performance.

Under the condition of full fuel and full charge, the maximum comprehensive cruising range of the extended range version (rear drive) of the M5 intelligent driving version is 1425km, and the pure electric cruising range of CLTC is upgraded to 255km. Even if you travel across provinces in go on road trip for a long distance, you can make sure that you don’t need to replenish energy frequently. The Wujie M5 pure electric intelligent driving version is equipped with a golden four-wheel drive combination consisting of a front AC asynchronous motor and a rear permanent magnet synchronous motor, which gives perfect consideration to power and economy. HUAWEI DATS dynamic adaptive torque system also greatly reduces the shaking of vehicles on bumpy roads, greatly improves driving comfort, and brings users top-level driving control, stronger power, lower energy consumption, quieter driving experience and more comprehensive safety protection.

On the other hand, in terms of passive safety, the M5 intelligent driving version is armed to the teeth. Advanced body structure design and high-strength body materials make the vehicle more sturdy and stable, and provide reliable passive safety guarantee for drivers and passengers. No matter what kind of accident, passengers can always get the most effective protection.

This large-scale national media in-depth test drive, asked the M5 version of the smart drive to get a wide range of good feedback from the media, affirming its excellent smart drive experience and excellent product strength. Nowadays, the M5 version of Zhijie has been delivered nationwide on a large scale, bringing consumers a brand-new experience of high-level intelligent driving. With the large-scale delivery of the M5 Smart Drive Edition and the implementation of the 15-city map-free plan in Q3, we are moving towards a smarter and safer travel era. Let’s look forward to the great changes that technology will bring to our future life!

In [car home Hangzhou Special Promotion Channel], we are pleased to announce that a limited-time special offer is under way! As a high-profile SUV model, the price of Xingyue L Zhiqing in Hangzhou has dropped to 152,700 yuan, with a maximum discount of 0.7 million yuan. If you are interested in this model, you may wish to click "Check the car price" in the quotation form to get a higher discount. Xingyue L Zhiqing has excellent power performance and intelligent configuration, and it is a car choice that you should not miss.

Xingyue L Zhiqing is a modern SUV, and its design is full of strength and movement. The front face adopts a large air intake grille and sharp LED headlights, which is very domineering. The body lines are smooth, and the overall style is fashionable and dynamic. The side adopts streamlined design, creating a very dynamic atmosphere. In addition, Xingyue L Zhiqing is also equipped with a large-size rim and a sports brake system, which further highlights its sports style. Generally speaking, the design of Xingyue L Zhiqing is excellent, and people can be attracted by its unique charm at a glance.

Xingyue L Zhiqing is a medium-sized SUV with a length * width * height of 4795*1895*1689mm, a wheelbase of 2845mm, and a front and rear track of 1610 mm.. It has streamlined side lines and dynamic rim design, with 245/45 R20 in tyre size and 245/45 R20 in tyre size. These design elements make Xingyue L Zhiqing more fashionable and dynamic in appearance, and also provide better handling performance and driving experience.

The interior design of Xingyue L Zhiqing is exquisite and atmospheric, with black and brown color scheme, creating a noble and comfortable atmosphere. The steering wheel is made of leather material, which feels comfortable and supports manual adjustment up and down and back and forth, which is convenient for drivers to adjust their driving posture. The 12.3-inch central control screen has a large size and clear display effect, supports voice recognition control system, and can control multimedia, navigation, telephone, air conditioner, skylight and window. There are two USB/Type-C interfaces in the front row and one USB/Type-C interface in the back row, which is convenient for charging. The front seats are made of imitation leather. The main driver’s seat supports front and rear adjustment, backrest adjustment, height adjustment and lumbar support, and the co-pilot’s seat supports front and rear adjustment and backrest adjustment. The main driver’s seat is also equipped with heating and ventilation functions to provide a better driving experience. The rear seats support proportional tilting to provide more space for passengers.

Xingyue L Zhiqing is equipped with a 1.5T 163 horsepower L4 engine with a maximum power of 120 kW and a maximum torque of 255 N m.. The engine adopts an advanced 3-speed DHT gearbox, which can provide a smooth shifting experience and efficient power output. The engine can provide sufficient power for the vehicle, so that the driver can easily control the vehicle and perform well in various road conditions. In addition, the engine also has excellent fuel economy performance, which can bring a more economical and environmentally friendly driving experience to car owners.

In the evaluation of car home’s car owners, she praised the appearance and interior of Xingyue L Zhiqing. She said that she likes the color of the vehicle very much, especially the design of the protruding middle net, which makes her feel younger. It can be seen that the exterior design and interior quality of Xingyue L Zhiqing are excellent, which can attract consumers’ attention. In addition, the car is also equipped with intelligent engine technology, which can provide a smarter driving experience and make consumers feel more convenient driving pleasure. If you are looking for an SUV with stylish appearance, exquisite interior and excellent performance, Xingyue L Zhiqing is definitely a good choice.

1905 movie network news Recently, The Great Power Flying directed by Zhang Li held the theme conference and launching ceremony of "Dream Departure" in Beijing Aerospace City. Actors Ling Xiaosu, Geng Le, Wu Jian and others all appeared. Among them, Fang Xiaotian, played by Ling Xiaosu, is an aerospace backbone. Wu Jian, a powerful actor who has repeatedly shaped the image of a soldier and a tough guy, plays Fang Xiaotian’s brother and the first generation of preparatory astronauts.

　

The launch conference was held in Beijing Aerospace City, and Wu Jian said that he felt like going home. It turns out that this is not the first time he has played an astronaut. As early as 2018, Wu Jian spent three months here when filming an aerospace TV series. He had in-depth exchanges and studies with astronauts such as Liu Wang, Zhang Xiaoguang and Wang Yaping, and completed many professional training for astronauts: escape tower training, swivel chair training, underwater weightlessness training and centrifuge training that ordinary people could not bear. Wu Jian recalled that the training of astronauts was extremely hard, and every astronaut was a veritable "superman" who had to bear great psychological pressure and physical quality test.

　

Flying in a Big Country is a work that depicts the true face of two generations of astronauts in an all-round way. It depicts the story of the older generation of astronauts who found their way in the long exploration and struggled for the aerospace industry all their lives. Fang Haotian, the first generation astronaut played by Wu Jian, has a full image and distinctive personality. When it comes to playing the astronaut again, Wu Jian is particularly confident. He is currently recovering, and I believe that with excellent physical fitness and a good foundation laid by previous professional training, he will be able to successfully interpret the elegance of the first generation of astronauts in China.

In order to express his imagination and longing for the spacewalk, Wu Jian also painted on the spot, and the China rocket engraved with the national flag soared into the air. In the distant space, Wu Jian also painted a jade rabbit to express the romanticism of the astronauts.

　

It is reported that "Flying in a Big Country" will be filmed in many places for nearly five months. I look forward to the performance of actor Wu Jian, and convey the aerospace spirit of hard work, courage to attack, pioneering and innovative, and selfless dedication to the audience through the wonderful interpretation of the role.

　　The implementation of the People’s Republic of China (PRC) Basic Health Care and Health Promotion Law and the electronization of motor vehicle inspection marks will cover the whole country … … Coming into June, a large number of new regulations will be formally implemented, which will affect our medical care, food, housing and transportation. Come and find out!

　　whole country

　　one

　　The first basic and comprehensive law implementation in the field of health

　　The Basic Medical Care and Health Promotion Law of People’s Republic of China (PRC) shall come into force on June 1, 2020. This is the first basic and comprehensive law in the field of health in China.

　　The law proposes that citizens are the first responsible person for their own health; The state brings health education into the national education system; The state organizes surveys and statistics on the health status of residents; The state formulates and implements health work plans for minors, women, the elderly and the disabled, and strengthens health services for key groups.

　　The law also provides for violent injuries to doctors. "The personal safety and personal dignity of medical and health personnel are inviolable, and their legitimate rights and interests are protected by law. It is forbidden for any organization or individual to threaten or endanger the personal safety of medical and health personnel and infringe on the personal dignity of medical and health personnel. "

　　The first basic and comprehensive law in the field of health in China, People’s Republic of China (PRC) Basic Medical Care and Health Promotion Law, came into effect on June 1st. The law clearly stipulates that the whole society should care about and respect medical and health personnel; The personal safety and personal dignity of medical and health personnel are inviolable, and their legitimate rights and interests are protected by law.

　　2

　　Banks may not raise the loan interest rate on the grounds of loan suspension.

　　China Banking and Insurance Regulatory Commission and other six departments issued the Notice on Further Standardizing Credit Financing Charges and Reducing the Comprehensive Financing Cost of Enterprises, which came into effect on June 1st. The "Notice" proposes to cancel the fees such as credit fund management; Banks may not charge credit funds to pay transfer fees; For the credit funds that have been allocated but not yet used by the enterprise, no fund management fee shall be charged; For credit financing of small and micro enterprises, it is not allowed to stipulate liquidated damages for early repayment or late payment in the loan contract, and cancel the overdraft commitment fee for corporate accounts and the credit certificate fee.

　　The Notice clarifies that banks are not allowed to force enterprises to purchase insurance, wealth management, funds or other asset management products when approving credit. It is also necessary to carry out credit review in advance, and not to raise the loan interest rate on the grounds of loan suspension, so as to ensure that enterprises with capital needs can obtain loans at reasonable cost; It is forbidden to continue to provide credit support to "zombie enterprises", occupy the bank’s loanable funds and push up the financing cost of other enterprises.

　　three

　　Improve the efficiency of bank approval

　　The newly revised Measures for the Implementation of the Administrative License of the People’s Bank of China shall come into force on June 1st. The method improves and refines the acceptance and approval process of administrative license; Simple procedures have been specially set up for the issuance of bank account opening licenses and other matters, and the time limit for examination and approval of relevant licensing matters has been reduced to five days after acceptance.

　　four

　　Motor vehicle inspection marks cover the whole country electronically.

　　On the basis of pilot projects in 16 cities, the Ministry of Public Security promoted the electronization of motor vehicle inspection marks in two batches throughout the country, providing electronic license services for motor vehicle owners, drivers and related industries and management departments. The first batch has been implemented since April 25, and the second batch will be implemented since June 20, including 15 provinces (regions) of Hebei, Shanxi, Inner Mongolia, Liaoning, Jilin, Anhui, Fujian, Jiangxi, Henan, Guangxi, Tibet, Shaanxi, Gansu, Qinghai and Ningxia, achieving full national coverage.

　　Motor vehicle owners can APPly for the motor vehicle inspection mark electronic certificate through the Internet traffic safety comprehensive service platform or the "Traffic Management 12123" mobile app. Vehicles that are exempt from inspection within 6 years can apply for the inspection mark electronic certificate directly online. Inspection mark electronic certificate can be presented in three ways: online presentation, offline presentation and print presentation, which is convenient for the owner or driver of motor vehicles to apply in different scenes.

　　five

　　The whole country will implement the "one helmet and one belt" security guard action.

　　Recently, the Traffic Management Bureau of the Ministry of Public Security explicitly requested that all localities should steadily promote the "one helmet and one belt" safety protection action, guide drivers and passengers to correctly wear safety helmets and standardize the use of seat belts. From June 1st, the scope of law enforcement punishment is limited to traffic violations of riding a motorcycle without wearing a safety helmet and driving a car without using a seat belt.

　　six

　　Pension service institutions and employees who have these behaviors will be jointly punished.

　　The Measures for the Administration of the List of Joint Disciplinary Objects for Breach of Trust in the Pension Service Market (Trial) issued by the Ministry of Civil Affairs shall come into force on June 1, 2020. The "Measures" pointed out that there are violations of the legitimate rights and interests of the elderly due to the behavior of aged care services; Cheating the property of the elderly by illegal fund-raising or fraudulent means of selling "health care" products; There is a major fire hazard, without undue delay, overdue reform; There are illegal acts involving financial funds such as defrauding government subsidy funds by means of false reporting and impersonator; Old-age care service institutions and employees who refuse to accept or accept supervision and inspection in accordance with the regulations, or conceal the real situation when accepting supervision and inspection, are punished by relevant departments according to laws and regulations, and at the same time, local civil affairs departments should include them in the list of joint disciplinary targets within their respective jurisdictions.

　　seven

　　Implementation of that measure for the administration of mandatory national standards

　　The Measures for the Administration of Compulsory National Standards will come into force on June 1, 2020. The "Measures" pointed out that mandatory national standards should be formulated for technical requirements to protect personal health and life and property safety, national security, ecological environment safety and meet the basic needs of economic and social management.

　　Among them, automobile brake linings are included in the CCC certification (compulsory certification) management scope. If automobile brake linings have not obtained the compulsory product certification certificate and are not marked with the compulsory certification mark, they may not leave the factory, sell, import or be used in other business activities.

Screenshot of the Catalogue of Compulsory Product Certification Source: Website of the General Administration of Market Supervision

　　eight

　　Network security review to safeguard national security

　　The "Network Security Review Measures" jointly issued by the National Network Information Office and other 12 departments came into effect on June 1. The measures clearly point out that if key information infrastructure operators purchase network products and services that affect or may affect national security, they should conduct network security review.

　　nine

　　Some exams were cancelled or postponed.

　　According to the news from the Examination Center of the Ministry of Education, in June, all TOEFL, IELTS, GRE, GMAT, LAST and Cambridge General English Band 5 FCE exams will be cancelled, and the exam fees will be fully refunded. The national CET-4 and CET-6 scheduled for June 13th were postponed and held twice, with the test dates of July 11th and September 19th respectively. The same candidate can only choose to take one exam at the same level.

　　place

　　one

　　Beijing: Promote the use of public spoons and chopsticks.

　　The Regulations of Beijing Municipality on the Promotion of Civilized Behavior came into effect on June 1st. The regulations say "no" to 6 categories and 29 uncivilized behaviors, including throwing objects at high altitude, disturbing people by noise, and charging electric car corridors. At the same time, it advocates ordering food in moderation, implementing separate meals, and organizing weddings, funerals and celebrations in a civilized and frugal manner.

　　2

　　Tianjin: promoting automobile consumption

　　Tianjin recently introduced 11 measures to promote automobile consumption, including adding 35,000 personal indicators for passenger cars, promoting the convenience of Beijing-Tianjin-Hebei, and relaxing the qualifications for individuals and enterprises to apply for incremental indicators. The measures will be implemented from June 1st.

　　three

　　Shandong: 267 acts can be exempted or punished.

　　Shandong Province has made a list of matters that will not be punished and mitigated, implemented inclusive and prudent supervision, and guided people to consciously abide by the law. The list makes it clear that since June 1, 267 illegal acts, such as "failing to hang the business license according to regulations", can be exempted from punishment or given a light punishment if they meet the legal conditions after the enterprise or the party concerned corrects them in time.

　　four

　　Shanxi: Officially implementing garbage sorting.

　　The Regulations on the Classified Management of Urban Domestic Waste in Shanxi Province came into effect on June 1st. According to the regulations, domestic wastes are classified according to recyclables, harmful waste, kitchen waste and other wastes. Cancel the garbage bins scattered in the main streets and public places of the city, and implement regular and fixed-point collection and non-landing management.

　　five

　　Jiangsu: Promote the "Property Ownership Certificate upon Delivery"

　　Jiangsu Province has promoted the real estate registration mode of "issuing certificates upon delivery", and moved the registration window to the real estate delivery site, which will realize normal operation from June. Regardless of the mortgage or the full amount, the buyers only need to settle the tax and prepare all the information, so they can register the real estate at the same time when they close the house and get the certificate of real estate ownership.

　　six

　　Anhui: Promoting the Development of Traditional Chinese Medicine

　　The Regulations of Anhui Province on Traditional Chinese Medicine came into effect on June 1st. The regulations clearly stipulate that each city and county people’s government should hold at least one independent public Chinese medicine hospital; Those who have expertise in learning from teachers and medical skills can obtain the qualification of Chinese medicine doctors after examination; Provincial education departments should incorporate the basic knowledge of Chinese medicine into the relevant courses of primary and secondary schools and popularize the knowledge of Chinese medicine.

　　seven

　　Chongqing: Inter-provincial resident ID card "All Chongqing Office"

　　According to the news of the Public Security Corps of Chongqing Public Security Bureau, from June 1st, foreign registered residents who have stable employment, schooling and residence in Chongqing can handle ID card related business at any police station in Chongqing. The time limit for collecting identity cards has been shortened from the current 20 working days to 15 working days.

　　eight

　　Anhui: It is forbidden to eat terrestrial wild animals and their products.

　　The revised Anhui Food Safety Regulations came into force on June 1st. The "Regulations" stipulate that food producers and operators shall not use non-food raw materials or recycled food as raw materials to produce food, and shall not add substances prohibited by laws and regulations to food; Prohibit the production and operation of foods made of wild animals and their products that are prohibited by laws and regulations; It is forbidden to eat terrestrial wild animals and their products, as well as other wild animals and their products prohibited by laws and regulations.

　　nine

　　Sichuan: New Regulations on Rural Homestead Management

　　The Notice on Standardizing the Examination and Approval of Rural Homestead and the Management of Housing Construction jointly issued by the Sichuan Provincial Department of Agriculture and Rural Affairs stipulates that farmers who have been approved to build houses with land shall, in principle, complete building within two years from the date of application for approval; After the completion of the house, the old houses should be demolished. In strict accordance with the requirements of building new houses and demolishing old houses, in principle, the old houses should be demolished within 90 days after passing the acceptance of the township government. The original homestead should be arranged for use by rural collective economic organizations, and those that can be rehabilitated must be rehabilitated. Farmers who have passed the acceptance can apply to the real estate registration department for real estate registration in accordance with the law after dismantling the old houses and returning the original homestead to the village collective. The Notice shall come into force as of June 1st.

　　10

　　Gansu: Forcibly bringing pets into public places will be fined.

　　The Regulations on the Promotion of Civilized Behavior in Gansu Province is the first local regulation regulating citizens’ behavior in Gansu Province, which will be implemented on June 1. The "Regulations" clarify that those who take dogs out into the dog-forbidden area, fail to use the leash chain as required, and fail to clean up the dog feces in time shall be ordered by the corresponding administrative department to make corrections, and those who refuse to make corrections shall be fined between 50 yuan and 200 yuan. If you don’t listen to dissuasion, you will be fined not less than 100 yuan but not more than 500 yuan for bringing your pet into public places such as hotels and restaurants.

　　11

　　Shanghai: Increase the punishment for fraudulent insurance.

　　The revised Measures for the Supervision and Administration of Basic Medical Insurance in Shanghai will be implemented in June. The "Measures" stipulate that if designated medical institutions and retail pharmacies defraud the basic medical insurance fund by fraud, forgery of certification materials or other means, the municipal and district medical insurance bureaus shall order them to return the relevant basic medical insurance expenses already paid by the basic medical insurance fund, and impose a fine of more than two times and less than five times the relevant expenses paid by the basic medical insurance fund.

　　The "Measures" mentioned that a medical security credit evaluation system and an information disclosure system should be established and improved. The untrustworthy information of designated medical institutions, designated retail pharmacies, designated evaluation institutions and designated nursing institutions and their staff, insured persons and other individuals shall be collected in accordance with the relevant provisions of the state and this Municipality, and joint punishment shall be carried out according to the law and regulations.

　　　　　　　 When Brazil is mentioned in China, nine times out of ten, football will be mentioned. Football is not only a business card handed by Brazil to the world, but also a window for the outside world to observe Brazil.

　　　　　　　 Bai Yansong: Before the opening ceremony of the Olympic Games was officially held, the football match of the Olympic Games had already started. The Brazilian men’s soccer team, which had high hopes, drew 0-0 with only 10 players in the first show. The front page of Brazilian media chose the picture of Neymar sighing or feeling extremely depressed, from which we can see that for Brazilians, football is the most worrying thing.

　　　　　　　 What do Brazilians think of their own players coming to China to develop?

　　　　　　　 Rio citizens:I don’t think there is any problem. My son likes playing football at the age of 23, but there is no chance. If a China club is willing to sign him, there is no doubt that not only he will go, but I will also go with him.

　　　　　　　 Interviewed in the streets of Rio, there are some opinions about Brazilian players going to play in China, including opposition, approval and helplessness. In June this year, 56 million euros, the Chinese Super League team Shanghai signed Brazilian striker Hulk, and the high transfer fee set a new record for Chinese Super League and even Asian football.

　　　　　　　 Kuka, former head coach of Shandong Luneng:China’s football is in the development stage, and the amount of money spent on hiring players should gradually decrease in the future. As China’s salary returns to rationality, Brazilian players will gradually reduce their trips to China.

　　　　　　　 The Palmeiras team coached by Kuka is currently ranked first in Bajia League, but their head coach who coached Shandong Luneng in China was terminated, but the local fans did not think so.

　　　　　　　 Palmeiras fans:Football is a team sport. It is useless to change only KUKA. Everyone must change, China players and Brazilian players. Everyone must change. If this is not enough, then I think KUKA is not alone.

　　　　　　　 Bai Yansong:There is a questionnaire that you can have a look at. Have you heard of the clubs in China Football League? The first place is Guangzhou Evergrande, which may be related to his head coach Scolari. How many times do you remember China entering the World Cup finals? As a result, the proportion of wrong answers was the highest, and only 11% were right. The most fierce answer is never, and then the second place is 36%, more than three times, we should go in more than three times.

　　　　　　　 Football students from China.

　　　　　　　 Ma Sheng:My name is Ma Sheng. I’m 19 years old. I’m Aquarius. I came to Brazil from Anhui. My Brazilian name is Gattuso. I’m a central defender on the court. My blood type is A.

　　　　　　　 Li Yueming:My name is Li Yueming. I come from Anshan, Liaoning. I’m 19 years old. I’m a Leo. My Brazilian name is Li, which is my Chinese surname. I’m 1.89 meters and I’m a central defender on the court.

　　　　　　　 Belan Brethous, a small city 300 kilometers around Sao Paulo, is more comfortable and quiet than Sao Paulo. Ma Sheng and Li Yueming from China are training with Botafogo Professional Team in Sao Paulo. They have just finished their three-year study in Brazil, and now they are managed by Hebei Elite Football Club and Concession. To put it simply, they just finished studying abroad, and because of their outstanding performance, they stayed in Brazil to work.

　　　　　　　 Bai Yansong:In fact, there is no way to send children out to play football. The best way is that we have a very rich football environment ourselves, and then football starts with dolls, instead of starting with the president of the Football Association, as we did a few years ago.

　　　　　　　 Brazilian football has no worries about the future.

　　　　　　　 In Brazil, it is said that after children learn to walk, the first thing they do is to play football. In the eight slums in the urban-rural fringe of Rio, the reporter saw a group of barefoot children, the youngest of whom was only 4 or 5 years old, but their feet were quite sophisticated.

　　　　　　　 Reporter:What position do you play?

　　　　　　　 Iger:Forward.

　　　　　　　 Iger is 9 years old and lives in this slum. Although he hasn’t scored yet, when interviewed by reporters, he strongly urged his parents to allow him to be on TV. Iger’s idol is Neymar, born in 1992. Just like them, they played barefoot and practiced some gorgeous footwork. Fortunately, Neymar, who grew up in a slum, has become famous.

　　　　　　　 Bai Yansong:Although the sand parade of the Olympic Games on Copacabana beach seems to be unfinished, it doesn’t affect the beach next to it at all. Brazilians continue to exercise happily. We found that the Brazilian innovated football on the beach. He combined volleyball and football, two of his strongest sports, and played volleyball, which required superb skills and skills. Maybe Brazilian football will be improved.

　　　　　　　 Brazilian players and fans

　　　　　　　 In order to find the mark of Pele, we came to Santos fan bar. When we asked the fans about Pele’s impression, an old man replied, Who is Pele? Later, the owner of the bar said that he was joking with us, and this was actually Bailey’s teammate in the national team. They fought together in the 1962 World Cup and won the championship.

　　　　　　　 Coutinho:The memory is that we played football together and won the championship together. It was a grand game, and everyone was very excited. We were boiling on the court with the goddess of victory.

　　　　　　　 Pele, who started from Santos team, became a symbol of Brazilian football, which made Santos fans proud forever. Bailey’s autograph on the wall has been hanging here for almost eight years. It can be said that all Santos fans know this bar. The decoration of the bar is unified into black and white colors of the team, and the walls are covered with historical photos of the team.

　　　　　　　 Bai Yansong:There are simply too many people playing football in Brazil. Indeed, now Brazilian football seems to have encountered a huge challenge, losing 7-1 to Germany, and even the Copa America did not appear in the group stage, losing to Peru, which really shocked Brazilians. But when I really came to Brazil, I would feel that it will make a comeback soon, because there are too many people playing football, just like there are too many people playing table tennis in China. If you win or lose once, you won’t be afraid at all.

　　Xinhua News Agency, Beijing, June 2 (Reporter Gao Kang) The the State Council executive meeting held on June 2 studied the policies and measures to promote the high-quality development of the new energy automobile industry. In order to release the consumption potential of new energy vehicles, the meeting proposed to continue and optimize the vehicle purchase tax reduction and exemption policy for new energy vehicles.

　　New energy vehicles are the main direction of the transformation and upgrading of the automobile industry, and the development space is very broad.

　　In recent years, China’s new energy automobile industry has developed vigorously. According to the data of China Association of Automobile Manufacturers, from January to April this year, the production and sales of new energy vehicles reached 2.291 million and 2.222 million, an increase of 42.8% year-on-year, with a market share of 27%; The export of new energy vehicles was 348,000, a year-on-year increase of 170%.

　　The meeting pointed out that it is necessary to consolidate and expand the development advantages of new energy vehicles, further optimize the industrial layout, strengthen key core technology research in key areas such as power battery system, new chassis structure and intelligent driving system, make overall plans for the development and utilization of domestic and international resources, improve the recycling system of power batteries, build an industrial ecology with the integrated development of "cars and energy in Lu Yun", and enhance the independent controllability and green development level of the whole industrial chain.

　　"Technological innovation is the core competitiveness of development." Cui Dongshu, Secretary-General of the National Passenger Car Market Information Association, said that in recent years, China has made remarkable achievements in the field of new energy vehicles, but it still needs to make efforts in tackling key core technologies, and at the same time, it needs to continue to make efforts in the construction of charging infrastructure and the research and development of small and micro electric vehicles.

　　Chen Shihua, Deputy Secretary-General of China Automobile Industry Association, said that from the overall automobile data this year, China’s new energy automobile industry has developed steadily, and its supply capacity and quality have been continuously improved, becoming an important force to stabilize the industry.

　　Insiders pointed out that the industry generally predicts that the development of new energy vehicles will maintain a good development trend, and the production and sales data of new energy vehicles in China is expected to usher in a new high this year. But at the same time, we should also see that at present, the confidence of automobile consumption still needs to be boosted and the potential of automobile consumption still needs to be released.

　　In this regard, the meeting pointed out that it is necessary to continue and optimize the vehicle purchase tax reduction and exemption policy for new energy vehicles, build a high-quality charging infrastructure system, further stabilize market expectations, optimize the consumption environment, and release the consumption potential of new energy vehicles.

　　"The new measures are expected to bring great impetus to the development of the new energy automobile industry in the next few years." Cui Dongshu said that the subsidy recession has a great impact on the new energy automobile industry, and consumers are sensitive to price and taxation. Continuing and optimizing the vehicle purchase tax reduction and exemption policy for new energy vehicles will further release the consumption potential of new energy vehicles and promote the sustainable and steady growth of the new energy automobile industry.

　　A round football has attracted wide attention. The news that Shen Haixiong, director of China Central Radio and Television Station, and Gabriele Glavina, president of the Italian Football Association, signed a memorandum of understanding on cooperation in Rome has quickly fermented in the global media. Small football, attracting attention, has become one of the hot spots of multinational media.

　　In order to implement the consensus of the heads of state of China and Italy on deepening mutual trust and pragmatic cooperation in various fields, and promote the development of football career and the spread of football culture in the two countries, on March 24th, China Central Radio and Television General Station and the Italian Football Association decided to carry out all-round strategic cooperation. According to the intention reached by both sides, Serie A is expected to enter China normally in the next three years.

　　"Football has once again become a bridge between different cultures."

　　The Associated Press (AP) published an article entitled "Italian Football Federation Signs Deal with Chinese Government", saying that the Italian Football Association signed a comprehensive memorandum with the government of China to promote the development of football in the two countries. Gabriele Glavina, president of the Italian Football Association, said: "Football has once again become a bridge between different cultures." The Washington Post, Miami Herald, ESPN (Entertainment and Sports Network) and other media all forwarded the report of the Associated Press.

　　Agence France-Presse reported the signing of the contract between the Italian Football Association and the government of China. The report emphasized that the president of the Italian Football Association said "this is a historic meeting and extremely important" after meeting with Shen Haixiong, director of the Central Radio and Television Station. Reuters reported on the topic "Italy will discuss staging Serie A matches in China".

　　An article published on the Financial Times website was titled "Top Italian Football League is negotiating to host a game in China". After this report was forwarded by the international mainstream media, it caused widespread public concern.

　　The news that China and Italy signed a memorandum of understanding on football exchange has attracted great attention from Italian media. Almost all mainstream media, including the Italian National Radio and Television Company, La Corriere dello Sport, Ansa, La Republica, Italian Football Association official website and Tgcom24 news channel website, reported it in a prominent position or at an important time.

　　The Italian National Radio and Television Company tweeted that the Italian Football Association hopes to carry out all-round cooperation with China, including Serie A events, through the memorandum of cooperation signed with the Central Radio and Television General Station, the largest media group in China.

　　The Evening Post published an article saying that this is a very pragmatic memorandum. The cooperation between CCTV and the Italian Football Association will help to promote the spread of Italian football culture in China, promote cooperation in related industries, jointly improve the football level of the two countries, and promote comprehensive cooperation and exchanges including competition cooperation, cultural exchange, sports medicine cooperation and player coaching.

　　Official website, the Italian Football Association, released a message immediately after the signing of the memorandum, saying that the memorandum was aimed at promoting the development of football in China and the spread of Italian football in China. Glavina, president of the Italian Football Association, believes that this is a historic meeting. This dialogue with the director of the Central Radio and Television General Station can not only further strengthen the exchanges between Italy and China in football and culture, but also breed new opportunities for cooperation.

　　The Italian newspaper La Repubblica published an article saying that the signing of the memorandum will help Italy to better spread its football culture in China. In the near future, maybe we can watch Lazio-Napoli match in China.

　　On March 24th, Russian, French, German, Japanese, Brazilian, Portuguese, Kazakstan, Thailand, Nepal, Canadian and other countries published a draft of "The Memorandum of Understanding on Cooperation between CCTV and Italian Football Association is expected to enter China normally", which blew the football wind in China.

　　Serie A is expected to enter China normally, and this news has also been forwarded and praised by many media in China. Mainstream media such as People’s Daily Online, Xinhuanet, Chinese Government Online, Zhongxin.com, and World Wide Web believe that China and Italy will organize training for football technicians, football club management talents and schools, organize national football teams of the two countries to hold friendly competitions in each other’s countries, carry out cooperation in football digitalization and product development, and build a new communication platform for fans and teams of the two countries. Overseas Chinese media such as Hong Kong Commercial Daily, Ta Kung Pao and American Business News also paid attention to the historic significance of this agreement for the first time.

　　Wu Guanghui, chief designer of Comac C919 and ARJ21, has won the national special prize for scientific and technological progress and the first prize for national defense scientific and technological achievements. A key model won the first prize of China Aviation Industry Corporation I and the first prize of the National Defense Science, Technology and Industry Committee.

　　"Many aircraft parts are made in China and fly in the sky every day. C919 has gone through nearly seven years, and has done a lot of design, calculation and experiments. I am definitely willing to take this plane first. "

　　— — Wu Guanghui

　　These days, in the commercial aircraft test center of China Commercial Aircraft Corporation, the newly-built Zhuqiao test hangar in Pudong is spacious and bright. In the hangar, the landing gear that originally supported the domestic large passenger plane C919 was all put into the landing gear cabin, and three air springs like "jacks" lifted the plane into mid-air. What is going on here is the ground resonance test and modal coupling test of the whole aircraft that must be completed before the first flight, which means that the C919 has officially entered the final sprint stage before the first flight.

　　C919 is a domestic large passenger plane independently designed and developed by China. It is a short-haul single-aisle narrow-body passenger plane with more than 150 seats. In the future, it will compete with internationally renowned commercial aircraft such as Airbus 320 series and Boeing 737 series for orders. The manufacturer China Commercial Aircraft Co., Ltd. recently announced that the C919 plans to make its first flight in the first half of 2017 and will fully launch the wide-body passenger aircraft project. It can be said that after nearly 10 years of hard work, China people’s dream of "big plane" will soon become a reality.

　　① Rigorous test to ensure safety.

　　To fly into the blue sky, a plane must first practice a pair of steel bars and iron bones. For the C919, which carries the dream of a big plane for Chinese people, the significance of the test is even more significant. This is the first large passenger plane made in China, and its safety cannot be lost.

　　For this reason, C919 has undergone a series of tests like "torture". Among them, the 2.5g static test of the whole aircraft started in early November last year is the most severe and significant one since the birth of the C919.

　　This test mainly tests the strain and deformation of the "skeleton" of the body under constant external loading. In layman’s terms, this kind of test is to let the aircraft simulate the stress situation when challenging air flight on the ground, and go beyond the natural limit to verify how much force the aircraft can bear.

　　Before the start of the experiment, the researchers covered the whole body with white adhesive tape, which is a resistance strain gauge that can sensitively measure stress and strain close to the surface of the body, just like doing electrocardiogram for the plane. During the test, the load starts to rise at the level of 5%, and the load must be kept for 3 seconds every time. "The structure must be able to withstand the ultimate load for 3 seconds without damage." Zhou Liang Dao, deputy chief designer of the C919 passenger plane, said that the preparation behind the team took more than 300 days for this short three seconds.

　　With the continuous loading, the aircraft began to show obvious external reflection, and the wing began to tilt up a little. Finally, when the load reaches 100% of the test outline, the wing tip tilts up to nearly 2 meters, which is highly consistent with the strength analysis before the test, which shows that the test is successful and its strong "bones" and body are enough to support flying into the blue sky.

　　This is just a small step in the long March before the first flight of the plane. A passenger plane has to complete 13 static tests in 48 working conditions, including pressurization in the booster cabin, front lifting connection, main lifting connection, whole aircraft condition, vertical tail and rudder, as well as "three-bird test" such as iron bird, copper bird and electric bird and joint test of the whole aircraft system. Therefore, researchers have made independent innovations in system integration experiments.

　　In the comprehensive test hall of Shanghai Aircraft Design and Research Institute, the iron bird test-bed with little difference from the C919 real machine looks like an eagle with wings spread and its tail stuck high. Don’t underestimate this test-bed. Its full name is "Integrated Test-bed for Flight Control Hydraulic System", which mainly tests the landing gear, wings and other mechanical systems of aircraft. In order to ensure the authenticity of the system test, the iron bird test-bed is designed according to the 1:1 ratio of the real aircraft, so that the mechanical installation interfaces of the flight control, hydraulic and landing gear systems are the same as those of the aircraft.

　　Next to the Iron Bird Test Bench, there is also a "Copper Bird" that tests power supply systems such as power generation and distribution, and also restores the real state of the machine to 1:1 for equipment installation. "Iron Bird", "Copper Bird" and the avionics system test called "Electric Bird" will eventually be all connected, thus forming a "three-bird joint test" to simulate the state of the aircraft.

　　In the experiment, researchers conducted a comprehensive test on the aircraft system. Take the avionics system as an example. At most, there are more than 100,000 parameters in a test. These parameters should be tested one by one to find out the possible omissions in the design. "Our goal is not to take the fault to the sky." Yu Shenghui, senior engineer of the General Aerodynamics Department of Shanghai Aircraft Design and Research Institute, said.

　　According to the plan, six testing machines are carrying out joint testing of the whole machine system, and customer service engineering and airworthiness work are also being carried out simultaneously.

　　②C919 is genuine China goods.

　　As the first large passenger plane with completely independent intellectual property rights in China, C919 has been frequently questioned since it was established in 2006: an aircraft whose engine, avionics core processing system and some materials all depend on foreign products or technologies, why should it be said to be "made in China"?

　　In fact, to evaluate the innovation of C919, we may need to draw lessons from a fairy tale named Pony Crossing the River. This story is about a pony crossing a river. A cow next to it said, "The water is very shallow, just without a calf, so you can cross it." But the squirrel in the tree said, "The water is deep and will drown." So, is the river deep or shallow? Finally, the pony got off the river by himself and carefully waded to the other side. It found that the river was neither as shallow as the cow said, nor as deep as the squirrel said. The same is true for the development and innovation of C919. Everyone should not only see the major innovations achieved in the process of aircraft development, but also objectively admit the existing shortcomings.

　　According to international standards, judging whether an airplane is made in China or assembled depends on whether it meets three conditions. 1. Who owns the property right of the whole machine? Second, who is the core team to develop the whole machine? Third, who holds the key link in the development of the whole machine? For C919, the answer to these three questions is China.

　　The person in charge of Comac in China said that the property right of the C919 is owned by Comac in China. The team of Comac in China is the core of the development, and the key links such as aircraft design, final assembly, test flight and sales are in the hands of Comac in China.

　　As for foreign companies providing parts or technology, this is a common thing in the global aviation manufacturing industry. Aviation manufacturing giants such as Boeing and Airbus also use foreign products on many key components when developing aircraft.

　　However, for equipment like engines, the C919 chose the LEAP-X1C engine jointly developed by the United States and France, which is the only foreign starting power device selected by the C919. It should be said that the engine is indeed a major constraint in the development of China’s large aircraft, and it can only be sought from people at present. However, I believe that in 10 to 15 years, China will be able to develop its own advanced aero-engine for large aircraft.

　　③ Have a number of scientific and technological innovations.

　　Experts said that the C919 was completely designed and integrated independently, with outstanding technical indicators. It is the persistent innovation of researchers who have sharpened their swords for ten years that has led to the high-tech C919, which integrates many key technologies.

　　However, what did C919 look like when it was approved as one of the 16 major projects in the national medium-and long-term science and technology planning in January 2006? What difficulties may be encountered in the development? Due to the limitation of western aviation powers in technology introduction, China researchers have no idea and can only cross the river by feeling the stones.

　　In November 2008, the C919 project was launched. A large passenger aircraft joint engineering team composed of 468 experts from 47 domestic and foreign units, plus a large passenger aircraft expert consulting group composed of 20 academicians and experts, started from sketches and gradually sorted out the first batch of 14 special technical research projects that need to be started.

　　Among these key technologies, there are several that must be mentioned. For example, the "supercritical airfoil" that makes airplanes more fuel efficient. A large passenger airliner is an out-and-out "oil tiger". In order to reduce fuel consumption, the wing design of C919 uses a supercritical airfoil, which improves the cruise aerodynamic efficiency by more than 20% and reduces drag by about 8%.

　　Another unique innovation is the adoption of the third generation Al-Li alloy materials. It is the first time in China that the world’s advanced third-generation Al-Li alloy materials are widely used in the main structure of C919. Compared with ordinary aluminum alloy, this lightweight metal material with high damage resistance has greater strength and lighter weight under the same strength, which is very important to realize the weight reduction of aircraft structure and greatly improve the service life of aircraft.

　　In addition, as the "brain" of the C919, the avionics system of the aircraft has realized "giving all the work to the network". Compared with the old version of the network, which was widely used before but had limited bandwidth, the new aviation bus communication protocol adopted by C919 not only has high bandwidth but also shares resources, which means that the signals that originally needed to be transmitted through several cables can now be transmitted by one cable. Experts said that this is like we need to run 10 trains from A to B, but we don’t need to build 10 railways. We only need a set of double-track railways and a reliable signal system.

　　According to Wu Guanghui, the chief designer of C919, the developers have planned 102 key technical problems, and many advanced materials have been applied on a large scale in domestic civil aircraft for the first time. The development process of millions of parts and airborne systems is highly parallel. In order to overcome these technical difficulties, 22 provinces and cities, more than 200 enterprises, 36 universities and hundreds of thousands of industrial personnel participated in the development of C919 large passenger aircraft, and 16 material manufacturers and 54 standard parts manufacturers including Baosteel became suppliers or potential suppliers of large passenger aircraft projects.

　　Our reporter Peng Xunwen

　　Recently, a number of ministries and commissions jointly issued the Opinions on Strictly Regulating the Management of Online Game Market, and deployed centralized rectification of online game violations and bad content. Bright pictures/vision china

　　In recent years, China’s online games have developed rapidly and the content forms are constantly enriched. At the same time, it must be noted that the lack of cultural connotation of online games in China is more prominent, some games have a tendency to vulgar violence, and the values of individual works are biased. Recently, the Propaganda Department of the CPC Central Committee, the Central Network Information Office, the Ministry of Industry and Information Technology, the Ministry of Education, the Ministry of Public Security, the Ministry of Culture, the State Administration for Industry and Commerce, and the State Administration of Press, Publication, Radio, Film and Television jointly issued the Opinions on Strictly Regulating the Management of Online Game Market, and deployed centralized rectification of online game violations and bad content, which opened the curtain of online game industry governance nationwide. Taking this industry governance as an opportunity, online games are bidding farewell to the old stage of barbaric growth and welcoming a new era of transformation and upgrading.

　　There is an urgent need to standardize the governance of online game market.

　　To sum up, there are four kinds of problems in online games at present: universal and serious addiction, serious vulgarization of some contents, emphasis on form but light on connotation, and wanton deconstruction of traditional cultural classics and values.

　　Addiction is a major feature that distinguishes online literature from traditional literature, among which online games are the most addictive. Once a netizen suffers from Internet addiction, it will not only consume a lot of time, energy and money, but also seriously damage his physical and mental health. The main users of online games are between the ages of 15 and 25. These teenagers have poor self-control and their minds are not yet fully mature. Once they are infected with Internet addiction, their physical and mental injuries are often very serious.

　　Online games are not only the most addictive, but also the problem of vulgarization is serious. For example, in a popular MOBA online game, most female characters such as Wu Zetian, Xiao Qiao, The Story Of Diu Sim and da ji are scantily dressed, wearing sexy short skirts or long skirts. However, in large MMORPG 3D online games such as "Dragon’s Eight Branches" and "Zhu Xian", the role modeling with erotic and seductive meanings has been brought into full play. In addition to visual pornography, many games even add interactive content, such as the 3D online game "Myth", which has a built-in interactive little game called "Ghost Story", so that players can "experience" the pornographic scene of stealing women and stealing jade by manipulating characters. The above-mentioned vulgar pornographic content can be found everywhere in online games, which is extremely harmful to the physical and mental health of young players.

　　Formalization is also a prominent problem in online games, which is manifested in excessive pursuit of external sensory experience and content almost becoming a vassal of form. Many domestic war games are designed with "skins" that need to be purchased before they can be used, and many games will regularly launch some "limited skins" for short-term sale according to specific festivals. Games such as the glory of the king, Battle Against the Snake, etc. are constantly launching a large number of various "skin" shapes to attract players to spend. No matter what kind of "skin", its function is just to change the audio-visual special effects in the game, which has nothing to do with the content of the game.

　　There are also some games that arbitrarily deconstruct cultural classics and convey wrong values. For example, in a turn-based role-playing game with The Journey to the West as its content, both the demon and the demon are justified, and the inferno becomes an equal force with the Terran and the Fairy, thus the image of "man-eating monster" in the original work is easily dispelled. Another game with the content of "Three Kingdoms" is mixed with many fictional myths and legends on the basis of deconstructing the story of "Romance of the Three Kingdoms". The characters in this game, such as "Yin and Yang Scholars" and "Magician", have supernatural power and can use all kinds of magic. In addition, the excessive deconstruction of history and historical figures is also a common problem in online games. In a popular game, the backgrounds and experiences of all historical figures are deconstructed to varying degrees. For example, Gao Jianli is deconstructed as a wild and uninhibited "genius musician", Di Renjie is endowed with "extremely strong obsessive-compulsive disorder and cleanliness tendency" and other unique personalities, Jing Ke is designed as a sexy female assassin, Huang Zhong is shaped as a gunner who operates a cannon, and da ji is deconstructed as a magic puppet with powers. The above-mentioned question game tells a false story of China, portrays a false image of China, and spreads a wrong view of history, which not only harms users’ physical and mental health,It is also not conducive to the construction of China’s cultural security and soft power.

　　Build a strong position to tell the story of China well

　　The problem of online games has a long history. To fundamentally solve all kinds of problems in the production and communication of online games, we need to start with top-level design, take multiple measures and make comprehensive policies.

　　At present, Tencent, Netease, Sohu, Sina and other private capital or foreign capital-controlled Internet companies occupy the main position on the supply side of online game content in China. While calling on online game enterprises to assume more social responsibilities, in order to fundamentally improve the production pattern of online games in China, we must implement the supply-side reform of online literature and art, and build a number of powerful national teams of online literature and art as soon as possible, and the national teams will intervene and lead the development of online game industry.

　　In order to ensure the core competitiveness of the national team in the online game market, the author suggests to build the first echelon of the online game national team based on the existing state-owned leading online media. For example, people’s network, CCTV, Xinhuanet and other powerful national online media can open up special online literature and art channels, recruit top talents in online game research and development around the world, develop a number of phenomenal online game products with both social and economic benefits, and build a strong position to tell the story of China on the Internet. For the strong private network literature and art production and communication subject, it can be developed into the second echelon of the online game national team by means of acquisition, holding or mixed reform. In addition, we can also acquire, hold or participate in a number of well-known foreign online game R&D teams with leading content production and network technology to form an alliance of the online game national team. The national online game team constructed in this way is conducive to the optimal allocation of various resources, which can not only lead the direction of telling the story of China in Socialism with Chinese characteristics, but also maintain high market sensitivity and creative vitality.

　　The governance of online games can’t treat the symptoms only. To fundamentally solve the problem, we need to establish an institutional mechanism to ensure the green, healthy and sustainable development of online games. The author suggests that legislation on online literature and art should be started as soon as possible, so as to clarify the respective rights and obligations of the producers, communicators, consumers and regulators of online literature and art, and clearly define all kinds of illegal acts and punishment measures in online literature and art practice, so as to provide sufficient jurisprudence and legal basis for online game supervision. At the same time, the regulatory authorities should work with online game research institutions to introduce online game quality grading standards as soon as possible to improve the online threshold of online games; Develop a workable mechanism for screening, inspecting and identifying mental damage in online games to provide technical support for supervision. In addition, it is necessary to establish an online game criticism team with experts and scholars as the main body, actively guide online game criticism public opinion, and implement all-weather and full-coverage academic monitoring of online game industry operation.

　　Deeply cultivate excellent cultural information resources on the Internet.

　　Online games should embark on the road of healthy and sustainable development. Apart from the macro-level management of the country, it is more important for online games to practice their internal skills, enrich their contents and enhance their cultural content.

　　Compared with traditional literary forms, online games have inherent advantages in the development and utilization of online cultural information resources because of their own Internet attributes, so they can make use of massive online cultural resources to achieve expanded reproduction based on high-quality IP and traffic factors. For example, the national treasure cultural relics collected in the Forbidden City can be carefully incubated as high-quality IP prototypes. When the traffic is cultivated to a certain amount and becomes an explosion "online celebrity", the first resource development from IP prototypes to online games can be realized according to the preset IP development roadmap. The online games developed for the first time, after gaining huge traffic, can be used as IP to expand the reproduction of TV dramas, variety shows and other products, and realize the re-dissemination from online to offline. By transforming the theme advantage of IP into the traffic advantage, and then transforming the traffic advantage into the content advantage, the social and economic benefits of online games can be maximized.

　　Online games are a cross-border literary form. In the future development, domestic online games should make use of the unique communication advantages of the Internet, break through the national barriers, capital barriers and technical barriers inherent in traditional literature and art, and realize the global communication of China’s story based on online games. Therefore, the online game industry in China must build a powerful online game communication platform with high efficiency, unique resources and convenient consumption by greatly increasing bandwidth, expanding giant servers, mobile online payment and other advanced technical means, and simultaneously make online games and their derivatives bearing specific China stories and China spirit into multilingual versions for all-weather and full coverage integrated marketing communication for netizens around the world.

　　Online game enterprises should clearly realize that the competition of online games in the future is cultural competition, and must abandon the commercial motivation of quick success and instant benefit and enhance the cultural content of products. Excellent Chinese traditional culture can provide rich materials for online game creation. In addition to adopting Chinese style in subject matter, pictures and music, we should organically embed the values of benevolence, loyalty and filial piety, benevolence, honesty, chivalry, humility and studiousness in Chinese traditional culture into game products. At any time, online games should correctly grasp the relationship between social benefits and market benefits, consciously put social benefits in the first place, do not be slaves to the market, and prevent economic interests from colliding with the bottom line of social morality.

　　 (Author: Ma Lixin Zhou Ding, a professor at Qilu Cultural Research Institute of Shandong Normal University, this article is the phased achievement of the key project of Shandong Social Science Planning "Research on the Rights and Obligations of Digital Art")