NIO Phone is really here, founder Li Bin wants to seamlessly connect with the car

Image source: NIO

On September 21, the long-rumored NIO phone finally appeared. At the NIO IN 2023 NIO Innovation and Technology Day, founder Li Bin officially released the flagship smartphone NIO Phone to the outside world.

At the beginning of the mobile phone launch session, Li Bin responded to the long-curious question of the outside world to everyone present – why does NIO make mobile phones?

"This is definitely not because mobile phone companies are building cars, nor is it because NIO doesn’t make money from cars now, but relies on mobile phones to make profits," Li Bin said. "Our reason is actually very simple and well-considered – because users need a mobile phone that is seamlessly connected to NIO, and we want to make NIO products better."

He showed how the phone can be seamlessly integrated into the car, both in terms of hardware and software.

First of all, the hardware configuration of the NIO Phone is basically the same as the flagship mobile phone on the market. In terms of chips, the phone is equipped with Qualcomm’s second-generation Snapdragon 8 leading version. The storage solution is based on 12GB + 512GB, and the maximum optional 16GB + 1T. It is equipped with a 6.81-inch curved screen with 2K resolution and supports a variable refresh rate of 1-120Hz. In terms of images, its main camera, ultra-wide-angle and periscope telephoto are all 50 million pixels. In terms of battery life, the NIO Phone is equipped with a 5200mAh battery and supports 66W wired and 50W wireless flash charging. At the same time, the special project matches the NIO wireless car charging.

In terms of appearance design, NIO Phone refers to the skyline elements of the NIO brand, using nano-microcrystalline ceramics and environmentally friendly leather stitching on the material. In addition, a special version of EPedition has been launched, with red elements interspersed in the fuselage, which is different from the ordinary version in design language.

Image source: NIO

As an important medium for human-vehicle interaction, NIO has injected many software-level interaction shortcuts into NIO Phone.

According to reports, the NIO Phone integrates mobile phones and smart electric vehicles through NIO Link NIO panoramic interconnection technology. The phone is equipped with UWB ultra-wideband technology, which can replace car keys and support unlocking without electricity within 48 hours.

On the left side of the fuselage, NIO Phone sets a NIO Link car control key, which can be just a click away 30 driver interconnection functions, including quick view of vehicle status, parking position, complete vehicle unlocking lock, window lift, trunk opening, air conditioning remote adjustment, etc., in the case of mobile phone without network, it can also realize unlocking, flashing horn, vehicle summoning, remote parking and other functions.

In terms of in-car control, Li Bin mentioned that the NIO Phone can be combined with in-car sensors to identify the user’s location and present a car control card interface with different functions based on the driver’s seat, passenger seat, or rear seat.

Li Bin believes that this reflects the original intention of NIO Phone’s design. "In addition to these functions that can be perceived more quickly, it is more about the seamless information flow and relay at the bottom of the software."

For example, NIO Phone has a more detailed understanding of human-vehicle interaction, such as the navigation route relay, which allows users to set a destination and choose a driving route on their mobile phone. After getting on the bus, it will automatically switch to the car-side navigation, and there is no need to perform additional operations on the car. For example, the navigation clipboard relay can automatically pop up and push on the car’s central control screen according to the location text copied by the user on the mobile phone, and the user can enter the navigation after clicking. It should be pointed out that these operations will not go to the cloud, ensuring the privacy and security of user data.

The Inter-App communications application of the mobile phone and the smart cockpit is the key breakthrough direction of this mobile phone. In addition to the aforementioned functions, the NIO Phone currently also has a panoramic application function, namely "Sky Window". After this function is turned on, a separate phone will run on the central control screen of the vehicle, supporting the parallel operation of the central control screen and the mobile phone dual applications. "Windows is not a simple screen projection, these two screens can run different programs in parallel, which is very different," Li Bin said.

For business scenarios, when users use the super conference, they can automatically transfer to the car after boarding the car, and can also call the in-car hardware (such as cameras). In terms of entertainment scenarios, NIO Link games can also be synchronized to the central control large screen to play.

For more systematic privacy and security issues, NIO said that the NIO Phone’s NIO self-developed SkyUI system provides 0 system advertisements, 0 commercial pre-installation, and only local processing of sensitive data. On cloud data protection, NIO Phone adopts multi-key encryption protection, and data and keys are stored separately.

According to reports, the 12GB + 512GB version of the mobile phone is priced at 6499 yuan, the 12GB + 1TB version is priced at 6899 yuan, and the EPedition 16GB + 1TB version is priced at 7499 yuan. It is currently only available in the NIO App Mall.

New richest man Xu Jiayin

Text/Wang Fangjie

With a swipe of the camera, Xu Jiayin appeared on the CCTV news screen, which was a report on the 2017 BRICS Business Forum. Xu Jiayin, wearing a red tie, sat in the first row behind the dignitaries, directly behind the top government. Obviously, this is not a position that ordinary entrepreneurs can get. In addition to the chairperson of the board of directors of China Evergrande, Xu Jiayin is also a member of the Standing Committee of the National Committee of the Chinese People’s Political Consultative Conference.

Mr. Xu’s political status has kept him very busy. On his public itinerary, he attended a meeting of the Standing Committee of the Chinese People’s Political Consultative Conference in Beijing before going to Xiamen for the BRICS meeting. Before that, he attended a "symposium on private enterprises studying and implementing the spirit of the National Financial Work Conference" held by the All-China Federation of Industry and Commerce. Only, he did not attend the half-year performance report of China Evergrande (03333.HK).

Originally, Xu Jiayin could have received a lot of congratulations at the half-year performance meeting. In addition to China Evergrande’s best performance in history, he himself surpassed Wang Jianlin to become the richest man in China’s real estate in July this year. As China Evergrande’s share price rises further, according to the latest data from Forbes, Xu Jiayin is the new richest man in China at a price of 39.10 billion US dollars, slightly higher than the second-place Pony Ma and the third-place Jack Ma.

It’s not that Xu Jiayin has never been the richest man. As early as 2009, the day China Evergrande went public, his net worth reached the top of China. But year after year, Evergrande has been playing the "game" of high debt and high leverage, with capital markets ranging from novelty to boredom to worry, and institutions like Citron shorting. According to the calculation of Xia Haijun, the president of China Evergrande, China Evergrande’s current price-to-earnings ratio is only 4-5 times, about half that of mainland real estate companies. "Evergrande’s stock is still far from reaching the right position," Xia Haijun said.

Since the beginning of this year, China Evergrande has started to deleverage significantly, and at the same time vigorously promoted Evergrande Real Estate’s backdoor listing in class A shares. Under the stimulus of multiple positive factors, the capital markets have expressed their support with practical actions. The company opened at HK $5.04 on January 3, 2017 and closed at HK $28.15 at noon on September 15. Xu Jiayin also once again topped the list of China’s richest people.

However, for a mature entrepreneur, the status of the richest person is no longer of great significance, just like the scale of a leading company. Xu Jiayin and Evergrande’s management need to continue to face the problem of how to keep a giant ship within a safe boundary.

A keen sense of smell

In a fashionable phrase, Xu Jiayin lacks freestyle. In the real estate circle, Sun Hongbin wears T-shirts and sneakers, and usually scolds the Three Character Classic when he is in a hurry. He is an "upright BOY"; Wang Jianlin roars at the company’s annual meeting that he has nothing like a "rock old cannon"; although Wang Shi is full of bourgeois delicacy, he will also be angry and become a beauty. Whether the reporter is in close contact or the public can feel the vividness of these characters through the computer screen. But Xu Jiayin is serious and serious. He is like a "veteran cadre" who is surrounded. You look at him, he looks at you, and they are separated by several layers.

But employees at China Evergrande are used to "the boss is such an old-fashioned person." They told reporters that the billionaire had not had access to a smartphone until recent years. The owner of a media advertising agency brought up a story in which Evergrande people approached them years ago to include a single page on Sina Finance’s Hong Kong stock channel, because the boss only used Sina Finance to watch stocks.

Xu Jiayin, a veteran cadre, is different from Wang Shi – "he will not get involved in politics in this life and the next", and different from Wang Jianlin – "close to the government and away from politics". He is very close to politics and well integrated. This of course attracted criticism from short-selling institutions for him. Citron once pointed out that it was very close to the **, but the accusation was ultimately unfounded. The other side of the coin is Xu’s keen grasp of policy. Just a little attention can be found that ** Evergrande’s strategy is almost in sync with the macroeconomic development strategy. The state expands the scale of Evergrande, and the state shrinks the scale of Evergrande.

At this performance meeting, China Evergrande announced a major strategic transformation, from the past scale priority to efficiency priority. To this end, the company adjusted the previous "three highs and one low" development model to "three lows and one high". The so-called "three highs and one low" means high debt, high leverage, high turnover and low cost, while "three lows and one high" means low debt, low leverage, low cost and high turnover. In this regard, Xia Haijun did not shy away: "China Evergrande’s measures are consistent with the country’s policy orientation of reducing debt and deleveraging."

Xu Jiayin was not among the speakers at the "Symposium on Private Enterprises Learning and Implementing the Spirit of the National Financial Work Conference" on August 23. Xu Lejiang, executive vice chairperson of the All-China Federation of Industry and Commerce, who presided over the symposium, named Xu Jiayin to talk about the experience of studying the National Financial Work Conference. Xu Jiayin said that from 2014 to 2016, Evergrande’s income was 130 billion yuan, 200 billion yuan and 370 billion yuan respectively, and this year it is expected to reach 500 billion yuan. Such rapid growth, no matter which enterprise, is basically a "three highs and one low" development model; now after the Central Financial Work Conference, enterprises must change to the "three lows and one high" model. Only in this way can they achieve long-term stable and healthy development of enterprises. Xu Lejiang joked in the exchange that Evergrande’s past development model should actually add a "high risk".

The guidance from the top is very direct, how can Xu Jiayin not hear the strings and know the elegance? In fact, with his keen sense of policy, there is no need for such a direct reminder at all. In the early years, under the background of policy encouragement to go global, many real estate companies adopted aggressive overseas expansion strategies. Now those overseas real estate projects that rely on domestic investors have become a problem for the company’s future, but China Evergrande has not gone abroad. Evergrande made it clear to reporters that Evergrande has no plans to invest overseas. "In the past 21 years, Evergrande has insisted on investing only in China, and has successfully realized the growth of the company in the dividend of China’s rapid economic development. We believe that this dividend is still very large, and Evergrande can continue to make great progress in it."

Of course, in addition to external factors, Evergrande’s slowdown has its own internal logic.

China Evergrande was founded in 1996 as a project that no one else wanted. That year, Vanke’s operating income exceeded 1 billion yuan, and R & F Real Estate’s sales revenue was about 60 million yuan. In the 20 years leading up to 2016, Evergrande has been playing the role of a chaser, from project companies to local companies, then to national companies, and finally became the world’s largest real estate company last year. Xia Haijun believes that to catch up with others, it must scale up. How can a small company overcome the disadvantage of insufficient capital base and achieve leap growth in scale? There is only one way – borrow more money. The money was deposited on the land, and as the value of the land far exceeded the financing cost, Evergrande became the "diamond in the crown".

But Xia Haijun knew that the development model of high debt was unsustainable. After all, the golden age of Chinese real estate had passed, and a large number of small and medium-sized real estate enterprises had disappeared, which showed that the simple and crude way of making money in the past was no longer feasible. The cost of land was getting higher and higher, and if the financing cost continued to rise, enterprises could only work for the government and banks.

China Hengda decided in the next three years, the scale of land reserves negative growth of 5% to 10% per year, to 50 million square meters per year of floor area calculation, about 10 million per year will reduce the land reserves, buy less land debt will decline, profits will be released.

 

This year, China Evergrande handed in the best report card since its listing. Its gross profit and net profit increased by about 200%. Due to the repayment of perpetual bonds, the net profit attributable to the company’s shareholders increased more than 8 times to 18.83 billion yuan. After the results were announced, the research reports of various brokerages concluded that it was "recommended to buy". "Shareholders don’t care how big we are, they only care about how much dividends we pay." Xia Haijun told the truth.

Slow down

Judging from the contract sales in the first half of this year, Evergrande is no longer the country’s leader, although it only took this position last year. In the first six months of this year, Evergrande achieved contract sales of 2440.9 billion yuan, slightly inferior to Country Garden’s 2889.1 billion yuan. "We have been the boss, and it is pointless to focus on this goal after this." Xia Haijun said, but he changed the topic and said: "It is useless to put other people’s rights and interests on your own side." This sentence smells of gunpowder. In the first half of 2017, according to the statistics of equity sales, China Evergrande ranked first in the country’s real estate enterprises, reaching 2291.6 billion yuan, surpassing Country Garden.

"Evergrande will no longer emphasize contract sales first, equity sales first, and profit first." Xia Haijun stressed that in response to this strategic adjustment, Xia said that China Evergrande’s consistent low-cost and high-turnover model will not change. "Real estate is bread, we are chefs, land is flour, and Evergrande took the cheapest flour a few years ago." Xia Haijun is quite proud of this. As China’s largest "landlord", China Evergrande currently has 276 million square meters of land reserves. The original value of this land is only 457.60 billion yuan, and the average floor price is 1,658 yuan/square meter. Of this land, 72.6% is located in first- and second-tier cities, and 27.4% is located in third-tier cities. It is well known that since the beginning of last year, China’s real estate market has started a new round of upward cycle, and the price of Evergrande projects has also risen along with the market. According to Xia’s introduction, the average price of Evergrande projects has risen from 8,800 yuan/square meter last year to more than 10,000 yuan/square meter. "The extra 1,200 yuan/square meter is profit," Xia Haijun said.

Xu Jiayin is also a professor of management at his alma mater, Wuhan University of Science and Technology. Many people think this is a false name. After all, Professor Xu studied metallurgy and has never talked about his management methods in public. But when you look closely at this company, you will find that it does have some unique management experience. For example, due to the long management radius of national real estate enterprises, many companies choose to fully delegate power to regional companies. However, China Evergrande adopts a tight group management model. The group directly controls all aspects of the project, planning and design, material supply, bidding, budget and final accounts, project management, quality management, sales, and property delivery. The role of regional companies is only implementation. Of course, this model is difficult to implement. This year, Evergrande Group needs to control and develop more than 8,000 buildings with more than 20 floors at the same time. But this has given birth to Evergrande’s standardized operation. In Xia Haijun’s opinion, no real estate company can surpass Evergrande in this regard. It has only three product lines, with a 5% share of high-end series – Evergrande Washington, a 70% share of rigid demand product series – Evergrande Oasis, Evergrande Yayuan, etc., and a 25% share of tourist real estate series – Evergrande Jinbi World. These products are distributed in 223 cities across the country, but each real estate with the same name looks almost identical.

Evergrande also has a unique management model, which Xu Jiayin regards as a magic weapon for maintaining long-term high growth – target plan management. "In management, usually target management and plan management are two separate chapters, Evergrande combines the two, and Evergrande’s plans are all targeted," Xu Jiayin said in an internal speech at the beginning of this year.

In Hengda Group, there is a unique department in the real estate industry – the management and supervision center. At first, there were only 10 people in this department, but now there are nearly 1,000 people, and the regional companies also have comprehensive planning departments. The two departments have formed a multi-level project plan management system, which is mainly responsible for maintaining the high-speed turnover of project development. According to Hengda, the company has detailed control over the project plan to every week, ensuring that the opening sales are opened within half a year after the land is acquired. Unless there is a serious force majeure, the opening time is a dead order.

Evergrande is about to change the development model of high leverage and high debt. Before this year, few people could say how much money Evergrande had borrowed because of its high perpetual debt. According to the 2016 annual report, the net profit attributable to the holders of perpetual debt exceeded that attributed to the shareholders of the company. It was not until early July, when Evergrande announced that it had redeemed all perpetual bonds in June, that people learned that the size of this "hidden debt" was 112.90 billion yuan, and its disappearance caused China Evergrande’s full-scale net debt ratio (including perpetual bonds) to be sharply halved.

It is undeniable that China Evergrande is still a highly leveraged company, which may even be considered abnormally high by Xia Haijun himself. Its net debt ratio is 240%. Xia Haijun said that the net debt ratio will be reduced to 140% in one year, 100% in two years, and 70% in three years. After that, China Evergrande will maintain such a "normal company" debt ratio.

The Road Ahead

In fact, Evergrande’s net profit in the first half of the year could have been even higher. The company sold its stake in Vanke to Shenzhen Metro at a very low price, losing 7 billion yuan. Of course, as Xu Jiayin said, "all things are pleasant things to do". As we all know, Evergrande Real Estate Group is advancing the plan of backdoor Shenshenfang, and the group headquarters has also been relocated to Shenzhen. Xia Haijun revealed that the appraisal agency is revaluing Evergrande Real Estate’s land assets, and the price after the revaluation of the assets will determine the valuation of Evergrande Real Estate when it goes public. The relevant work is going very smoothly, and the company will soon welcome the third round of strategic investors. The scale of this round of financing is between 30 billion and 50 billion yuan. After the financing is completed, Hengda Real Estate will formally submit a statement to the Securities Supervision Commission.

Of course, there are many people who want to participate in the business of China’s largest landowner, and Evergrande Real Estate has the active option. Its shareholder list is shining, including CITIC, Zhongrong, CEFC, Shenzhen Industry Group, Shandong Expressway, Shenzhen Guangtian, etc. All are powerful central enterprises, state-owned enterprises, large Financial Institution Groups and strategic partners.

It is worth noting that the backdoor listing of class A shares is Evergrande Real Estate Group, while China Evergrande already owns four major sectors: real estate, finance, tourism and health. In recent years, China Evergrande has been trying to diversify. It has successively "fought" FMCG and finance, but the FMCG business was eventually divested, and the financial business was affected by policy changes. Now, tourism, which is in line with the direction of expanding domestic demand and upgrading consumption, is Evergrande’s key direction.

In 2016, the "Analysis Report on the Development Model and Investment Strategic Planning of China’s Theme Park Industry" released by the Prospective Industry Research Institute pointed out that 70% of domestic theme parks are in a state of loss, 20% are flat, and only 10% are profitable. About 150 billion yuan of funds are tied up in theme park investment. This situation can also be seen in the transaction between Wanda and Sunac. According to the original transaction structure, Wanda plans to sell the Wanda City project according to the registered capital base price, so that the average price of the saleable area of the project is only more than 1,000 yuan/square meter. Such a valuation method inevitably makes people feel that those theme parks that need to be held for a long time are a "big pit".

But Evergrande is also pushing ahead with plans for theme parks, known as Evergrande Children’s World, and suddenly there are 15. In the first quarter, Evergrande Travel Group inspected 28 theme parks around the world and finally selected 33 game projects, which will be 1.5 times the size of Disney.

Evergrande Children’s World will be the only fully indoor theme park in the world, which seems magical. Evergrande may need to build a very large dome, and people will probably fall down the rabbit hole like Alice through the entrance. But these theme parks will consume a huge investment. The investment of Shanghai Disneyland without a roof is 5.50 billion US dollars. China Evergrande has not disclosed the commercial estimates of the theme park project, but Xu Jiayin obviously values Children’s World very much. In January this year, he personally participated in the project planning seminar. Maybe the man with nearly 1.50 trillion assets just wants to create some happiness.

Nanning area Xingyue L Zhiqing has a big price cut! The reserve price is 152,700, and the quantity is limited.

In [car home Nanning Preferential Promotion Channel], we will bring you the latest car purchase benefits! At present, this high-profile model is undergoing limited-time preferential activities, with a preferential margin of 0.7 million yuan. The starting price has dropped to 152,700 yuan, which is a good opportunity to buy a car. If you want to seize this affordable opportunity, click "Check the car price" in the quotation form to get a higher discount and add a high-quality car for yourself. Take action and don’t miss this good opportunity to save the budget!

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The car system Xingyue L Zhiqing shows a delicate and dynamic design. Its front face adopts a unique family-style design, and the air intake grille adopts a large area of chrome decoration, creating a strong visual impact. The overall style combines strength and elegance, and the lines are smooth, showing the style of a luxury SUV. The proportion of the car body is coordinated, and the details are full of scientific sense and exquisite craftsmanship, which makes people unforgettable.

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Xingyue L Zhiqing proudly appeared on the stage, and its body size showed the combination of exquisiteness and atmosphere. The proportion of the body with a length of 4795mm, a width of 1895mm and a height of 1689mm was coordinated, and the wheelbase was as long as 2845mm, giving the car a spacious and comfortable ride space. Streamlined body lines outline a steady and dynamic silhouette, showing luxury temperament. The front and rear tyre size are both 235/50 R19, with unique rim design, which not only improves the driving stability, but also adds a dynamic visual impact.

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The interior design of Xingyue L Zhiqing is mainly exquisite and scientific, creating a luxurious and comfortable atmosphere. It is equipped with a 12.3-inch high-definition central control screen, which not only displays clearly, but also integrates multimedia system, navigation, telephone, air conditioning and other functions, making it easy to operate. The steering wheel is made of high-grade leather, which provides a good grip and supports manual adjustment up and down and back and forth to meet the needs of drivers. In terms of seats, Xingyue L Zhiqing is made of imitation leather, and the seat design pays attention to ergonomics. The main driver’s seat supports four-way adjustment of front and rear, backrest and height, and is equipped with heating and ventilation functions, so that drivers can enjoy a comfortable riding experience. In addition, the front seats also have electric memory function, and passengers can automatically adjust the seat position according to their personal habits. The co-pilot seat also provides multi-directional adjustment, while the second row of seats supports backrest adjustment. As for the convenience configuration, Xingyue L Zhiqing is equipped with two USB and a Type-C interface in the front row, which is convenient for passengers to charge and transmit data, and the driver’s seat also has the function of wireless charging of mobile phones, which fully meets the needs of modern drivers.

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The car is equipped with a 1.5T turbocharged engine with a maximum power of 120kW, which can provide excellent power output. This engine is also equipped with 163 horsepower, which makes the vehicle have good acceleration performance in daily driving. The matching 3-speed DHT gearbox further optimizes the power transmission and ensures a smooth and efficient driving experience.

Summarizing the evaluation of car home car owners, we can draw the conclusion that although there are some controversies about the appearance design, this car owner has a special liking for the protruding front face design of Xingyue L Zhiqing. His unique vision and preferences show that the appearance design of Xingyue L Zhiqing is not only a single aesthetic standard, but can meet the individual needs of different car owners. Therefore, the aesthetic design of Xingyue L Zhiqing may be one of its attractive highlights, which is worth further exploration and taste.

Easy car: stable price+improved sense of technology, BYD Han EV hits the hearts of young customers.

According to the data of "Yi Che Zhi" and "October Passenger Car Market Operation Report", in October 2021, the sales volume of BYD Hanxin Energy reached 9,250, a year-on-year increase of 134.3%; From January to October this year, BYD’s cumulative sales volume of Hanxin Energy was 82,087 vehicles. According to the data released by BYD, as of October, Hanxin has achieved positive sales growth for seven consecutive months, and the monthly sales volume has exceeded 10,000 for the sixth time. Therefore, Hanxin has also become a well-deserved star among domestic high-end new energy vehicles.

Zhang Lin, the general manager of Beijing BYD Dynasty flagship store, told Yi Chezhi that BYD Han, as a domestic B-class car, accounts for about 40% of consumers aged 25-35, which is quite rare. He believes that Han models are widely favored by the younger generation, which is the result of the proper combination of product strength and channel sales strategy.

Nowadays, vehicle modeling is a prerequisite for grasping the younger generation of consumers. Former Audi design director Iger has sharpened his sword for five years, integrating China elements with international trends. The birth of BYD Han has created the DNA of a new era of independent vehicles, and its design sense and trendy aesthetics have undoubtedly touched many young consumers. "Most young people are’ Yan Kong’, and the plain shape is tantamount to a horse slipping." Fan Anjing, sales director of Suzhou Ganyuan Xinjing BYD, said, "Young people’s pursuit of beauty is more unique than other age groups, and Han’s overall design is not stereotyped, which is far from the stereotype of domestic independent brand models."

Zhang Lin pointed out that in addition to design, the sense of science and technology is also a major selling point for products to attract young people. BYD, which built its own R&D system in the early years, is a leader in the automotive three-electric system. Soon after the revolutionary R&D achievement-blade battery was launched, BYD Han EV also came out.

Based on excellent quality, BYD Han EV also has the "Three Electricity Lifetime Warranty", which can be described as full of sincerity. Fan Anjing said that when explaining the Han model to potential users, the most basic thing is to fully develop the product’s own value. "The configuration of the car, the after-sales policy and BYD’s technology are the overall value of the vehicle. The value reflects the basis of pricing, and it is concluded that the model has a strong cost performance, which is an important basis for attracting young users to buy entry-level high-end cars."

"Chasing low prices" was once the label of domestic car consumers. With the improvement of national consumption level and industrial manufacturing level, a new generation of young consumers no longer blindly pursue low prices to save money, but they will not rudely pursue the identity brought by high prices. From the sales performance of BYD Han, young consumers tend to be more rational and pay more and more attention to the brand’s "true cost performance".

As a strategic model of BYD’s comparable Tesla Model 3, the Han model also has a fairly stable price system, which is rare among independent models. Zhang Lin revealed that since the listing, Han models have been sold at the manufacturer’s guide price, and dealers have not sold at a premium or at a reduced price. "In the past, consumers who bought domestic brands often encountered price cuts a few months after buying a car, so everyone would tend to wait and see the price and hold the money for purchase. Selling at the guided price like BYD Han is conducive to maintaining the high-end image of the brand and increasing consumers’ trust in the brand. "

Not only that, according to Zhang Lin, the purchase mode of "consignment by order" by Tesla and other brands has greatly reduced the inventory pressure of dealers on Han models and laid the foundation for the stability of the price system of the whole Han model. Especially in 2021, when there is a shortage of automobile chips and the production capacity is tight, the period from "making a decision" to picking up a car becomes longer. This model reduces the wait-and-see bargaining mentality when holding money for purchase, and indirectly makes consumers recognize the price.

Pre-sale price of 300,000/600,000 BYD Tang announced.

speed up apply the brakes oil consumption second rice rise Still very fierce to test the new BYD Tang DM 80 first. Evaluation Editor-Liang Haiwen:

For its acceleration and braking performance, in fact, this level can already be predicted before the test, and the new Tang DM 80 impressed me deeply mainly because it should be said that it has done a good job in driving quality. The quiet and comfortable feeling when driving with pure electricity will make passengers have a good riding experience, and the excellent performance of kinetic energy recovery system is also an important assistant to reduce energy consumption/fuel consumption. On the whole, if you are interested in buying a hybrid model, Tang DM is a model worthy of special consideration.

Evaluation editor-Chen Hai maid:

The hybrid system of Tang DM can be said to be relatively mature, although it has a lot of bright data, such as speeding up the results in less than five seconds. But it is a family car after all, so I am actually more concerned about its pure battery life and daily driving experience. Fortunately, I am not disappointed. More importantly, the new Tang price is quite kind. Even if you don’t want a hybrid model, then the fuel version of less than 130,000 is believed to impress many friends.

Evaluation Editor-Huang Rongjia:

It is not news that Tang DM accelerates quickly. The old model itself is very fast, and the new generation has inherited the aura. What really surprises me is that the new generation of Tang DM is equipped with 22-inch rims and brembo six-piston brake calipers, and the vibration reduction effect is very good. If you consider that this is a medium-sized 7-seat SUV with less than 300,000, it is really exciting. For BYD, for China brand, it’s really disappointing this time, which makes people sit up and take notice.

Volvo dumped 28 billion luxury electric "baggage" to Geely.

Volvo pulled out of the pole star and its share price soared by 30%.

Volvo Car announced that it will no longer provide funds for Polar Star and plans to reduce its holdings. The reduced shares will be mainly taken over by Geely.

In the past, some analysts believed that Volvo held a large number of polar stars, which dragged down Volvo.

The market reaction confirmed this view, and Volvo’s share price soared just after the announcement.

Volvo pulled out and its share price soared.

Volvo Car (hereinafter referred to as Volvo) announced that it would stop blood transfusion to Polar Star and adjust its shares.

At present, Volvo is evaluating the distribution of shares in Polar Star to its shareholders, and Geely Sweden is the potential main recipient.

Some analysts believe that Geely will replace Volvo’s position as an important shareholder of Polar Star.

For Volvo’s reduction, Geely responded that it supports Volvo to concentrate resources on developing itself.

Geely also stated that it will continue to provide comprehensive business and financial support for Polar Star.

Geely also added that supporting Polar Star will not make Geely reduce its holdings of Volvo. This will be added, because only last month, Geely reduced its holdings of Volvo.

Volvo currently holds 48% of the shares of Polar Star. Some analysts once thought that holding such a high share was a burden for Volvo.

The market proved that this was the case. After Volvo announced its withdrawal from Polar Star, its share price once rose by 30%.

The share price of Polar Star once fell more than 15%, and its market value shrank by nearly 86% compared with the highest value.

The polar star, which just announced layoffs not long ago, is now worse, and the recent situation is in sharp contrast with Volvo.

Volvo is in a good situation, but Polar Star is in a bad situation.

On February 1st, Volvo released its performance report, which showed that its global sales in 2023 was 708,000 vehicles, driving the company’s revenue to increase by 21% year-on-year to 399.3 billion Swedish kronor (equivalent to about RMB 275.9 billion).

Excluding joint ventures and associated companies, the company’s basic operating profit is about 17.694 billion yuan, up 43% year-on-year.

What is even more rare is that the transformation results are also good:

Volvo sold 113,000 pure trams last year, up over 70% year-on-year, and the sales volume of plug-in hybrid vehicles was 152,000, up 10% year-on-year.

Simply calculate, the sales volume of Volvo’s new energy vehicles accounts for over 37.4% of the total sales volume.

Jim Ron, CEO of Volvo Cars, summed it up:

In 2023, Volvo’s revenue and profit reached new highs, which was an important milestone on the company’s transformation road.

In 2017, Polar Star, a joint venture between Volvo and Geely, did not perform well last year.

The annual sales volume was only 54,600 vehicles, and the total loss in the first three quarters was equivalent to RMB 5.27 billion.

Just announced 15% layoffs last week, saying that "the market is full of challenges", and it is necessary to adjust the business scale to cut costs and reduce blood transfusion of Geely and Volvo.

The poor performance of Polar Star is partly due to insufficient attention to the domestic market. The financial report in the first quarter of last year showed that its revenue share in China was only 1.4%.

Polar Star realized the problem, and in order to cater to the preferences of consumers in China, the new polar star 4 was designated as an SUV model.

In view of the local development in China, it was built on the vast platform of the same model SEA, the chassis was tuned by Volvo, and considering the intelligent competitiveness, Meizu’s Flyme Auto was installed on the car core.

It can be seen that Geely assembled the main battle for the battle of Polar Star 4.

In June 2022, the market value of IPO rushed to the pole star of nearly 197.3 billion yuan, which ushered in a dream start, but it was abandoned by "Swedish fellow villagers" less than two years later.

With the withdrawal of Volvo, the problem of polar star is more directly placed in front of Geely case. Geely has gained more direct equity, so it is necessary to try to make Polar Star shine again.

Editor in charge: Ruofeng

What is the difference between Yunqi system and standard luxury suspension system?

When I looked up at U9 and walked out of the stage in a dancing posture, I knew it was unusual. On April 10th, BYD released the cloud chariot system for new energy vehicles, which was specially created for new energy vehicles to improve driving quality. Among them, there are four sets of body control systems with different characteristics, including Yunqi -C, Yunqi -A, Yunqi -P and Yunqi -X, and different systems will be set for different models.

In terms of interpretation, the term "chariot" means a multi-person assisted push cart, which describes the state of the emperor’s trip in that year. However, in BYD’s technical system, Yunchariot represents different functional contents under the same platform structure, so it has different classifications. This setting is similar to luxury brands that pay attention to driving, such as Mercedes-Benz magic carpet, Audi’s intelligent attitude stabilization system, Land Rover all-terrain feedback system and Porsche PDCC system. Today, I will share their differences with you.

In the new energy era, vehicles will pay more attention to the functional applications such as three-electric technology and assisted driving, and the demand point for driving itself will become weaker. Therefore, for vehicles with higher overall load than traditional fuel, efforts in body control system are the place to open the gap between brands.

Pure electric vehicles can better achieve the 50:50 gold counterweight because the batteries are evenly distributed at the bottom of the vehicle. However, due to the high quality of the overall equipment, the inertia generated during driving will be greater, and the requirements for suspension damping will be higher. At the same time, according to the characteristics of different vehicles, the differences in control systems also make the vehicles have different performances.

The four systems have special targeted uses.

First of all, Yunxiao -C, which can be simply considered as a suspension system with variable damping adjustment, can adjust the hardness and damping effect of the suspension according to the feedback of road conditions by means of electronic dampers. This system is relatively rudimentary, and many models with torsion beam dependent suspensions will have similar systems to adjust the comfort of the suspension. At present, BYD Han is equipped with it, which can provide better damping effect.

Yunqi -A adds an air suspension, which can realize the soft and hard adjustment of the suspension and adjust it according to the actual demand, which is also the common point of air suspension. However, one thing is special. In the process of high-speed steering, an airbag is added to the flank positions on both sides of the bucket seat, which can be inflated according to the change of speed and steering angle, so that passengers can effectively offset the lateral thrust during the shift of center of gravity, and the direct effect is to make passengers sit on the seat more stably.

The cloud chariot -P is set for looking up to the U8 hard-core SUV. It is mainly divided into three contents, the first is the adjustment range of up and down height of 200mm, which makes the vehicle have stronger passability. Secondly, it is able to have stronger compression resistance and cushion the specific impact caused by the height difference. Finally, the most important thing is to have a longer suspension stroke, which can make it closer to the road surface when passing through the undulating road surface to avoid suspension. At the same time, it can realize the dynamic balance of the vehicle by four-wheel linkage and achieve the same height of the four wheels.

Finally, it is the strongest cloud -X, just like looking up at U9 at the beginning. As a super-running model, more attention is paid to handling, especially in high-speed dynamic driving texture. The active anti-roll bar can be adjusted moderately by combining with the road surface perception software, so that the included angle between the vehicle and the ground can be tracked more perfectly and the vehicle can be driven closer to the ground.

As mentioned above, Yunqi system can adjust different driving dynamics around cars, SUVs and even sports cars. It is targeted and differentiated, and it can be adjusted and adapted according to the driving conditions of different models. What are the differences from the familiar Mercedes-Benz magic carpet, Audi intelligent attitude stabilization system, Land Rover all-terrain feedback system and Porsche PDCC system? What I have concluded is that, on the one hand, the hardware is diversified and has different configurations according to different models, and it will not go all over the world like other systems. On the other hand, according to the computing power of the cloud, we can combine the road conditions and the data collected by the algorithm to simulate the suspension damping effect that changes according to driving habits. This is a process of continuous learning and optimization.

Say, where are the system characteristics of other brands?

First of all, the magic carpet of Mercedes-Benz is called the magic body control system. Through the "road scanning camera" located at the windshield, the road conditions within 15 meters in front of the vehicle and above 3 mm in ground height can be pre-scanned. When the road surface in front is monitored to be undulating, the magic body control system will automatically change the hydraulic oil quantity of the hydraulic tappet in suspension, and at the same time, it will be integrated with many sensors, calculation actuators and air suspension.

The core of this is predictability, which can perceive the road condition in advance and adjust it, instead of passively reacting when the vehicle drives to the corresponding road section. This configuration is unique to luxury models on Mercedes-Benz S-Class models.

Audi’s intelligent attitude stabilization system, as its name implies, can provide a more stable body driving posture. This system can increase or decrease the load of each wheel through the motor according to the road condition, so it can actively adjust the chassis position no matter what driving situation. In comfort+mode, the intelligent attitude stabilization system can use the tilting function when driving in corners, and can adjust the body posture to reduce the lateral acceleration of passengers.

When entering the curve, the intelligent attitude stabilization system will raise the car body on the outside of the curve and lower the car body on the other side, so that the deviation between the vehicle and the curve is controlled within 3. When driving in a straight line, the intelligent attitude stabilization system can provide buffer compensation for the pitching motion of the chassis, which makes the car body more trackable during driving.

In the field of cars, what Yunqi -C and Yunqi -A have in common with Mercedes-Benz magic carpet and Audi intelligent posture stabilization is that they can adjust the damping adaptively to improve the comfort, but Mercedes-Benz has better foresight and can simulate the road conditions in advance, which Yunqi can’t compare with.

Compared with Audi’s intelligent posture stabilization, Yunqi did not adjust the posture of the whole vehicle, but only simulated the corresponding feelings on the seat, which is a fundamental difference. After all, it has nothing to do with the dynamics of the whole vehicle.

In addition, for luxury models, Land Rover ATF system needs to manually select the corresponding mode system for proper allocation. The changes are the response speed of the engine, the acceleration slip regulation and the difference of the dynamic stability system of the car body, which can have more obvious effects on fuel vehicles.

However, compared with BYD’s Yunqi -P, it is developed around new energy vehicles, which can achieve a more accurate ratio of power output and four-wheel independent operation, which perfectly solves the problem that pure electric vehicles have no mechanical differential, can achieve four-wheel different speed differences, and has better effects on the ability to get rid of difficulties and the adjustment of suspension stroke.

Finally, Porsche’s PDCC, whose core is the active anti-roll bar, can actively adjust the speed between different wheels when cornering, improve the grip of the inner wheel, and compensate for the difference, so that the vehicle has better tracking performance during cornering, and will not be out of control because of the influence of speed and corner angle, thus restraining the roll and improving the cornering speed.

From this technical point of view, BYD’s Yunqi -X system imitates such functionality, which can monitor the dynamics of wheels from time to time. At the same time, it is more evolved than Porsche PDCC in that it is equipped with a laser radar and can realize four-wheel independent operation at the same time. This is the reason for the frog jump.

Conclusion:

The different module functions of the cloud-chariot system can be used for different vehicles and different scenes, which can be said to be very targeted. Compared with the system provided by luxury brands to improve driving quality, it is very similar in functional attributes and effects, and the only difference is that it is aimed at new energy vehicles.

The value of luxury brands lies in providing luxury experience and more comfortable riding experience, which is the ultimate goal of all research and development of advanced suspension systems. However, Yunqi has mastered the core contents of luxury brands at present, and at the same time, it can be said that the innovation in the field of new energy is more advanced.

When others are still thinking about how to improve their sense of science and technology, BYD still returns to the original point and focuses on the driving quality itself. This consideration shows that BYD has begun to understand cars.

New aesthetics BYD Qin PLUS interior official map released

  [Official map of new car in car home] Recently, we obtained the interior picture of (|) from BYD official. The new car will be built on BYD’s brand-new DM-i platform, and the Xiaoyun-plug-in special 1.5L high-efficiency engine will be the first to be mounted on its model. The appearance of Qin PLUS will follow BYD’s classic "Dragon Face" design language.

BYD Qin PLUS 2021 DM Basic Model

BYD Qin PLUS 2021 DM Basic Model

  In terms of interior, the new car adopts the embracing cockpit design, and the central control design is biased towards the main driving side. With the simple lines of the center console, the whole car is very layered. At the same time, the car is also equipped with a suspended LCD instrument+a suspended large-size central control panel, and with a three-spoke flat-bottomed multifunctional steering wheel, its overall sense of science and technology has been well improved.

BYD Qin PLUS 2021 DM Basic Model

BYD Qin PLUS 2021 DM Basic Model

  At the same time, the overall color of the interior of the car adopts the color matching style of clouds and blue, just like the clouds walking in the blue sky, which is advanced and comfortable. With the colorful ambient lights in the front row, the cockpit is filled with sports texture. In addition, the body-oriented sports seat is ergonomically designed, which has a strong sense of wrapping, and the texture of red and white stitching is embellished to better reflect the sense of sports. In addition, BYD Heart central control area presents a simple and avant-garde style, which shows the aesthetic way of Qin PLUS as a whole.

BYD Qin PLUS 2021 DM Basic Model

  BYD Qin PLUS is BYD’s latest leapfrog compact car product, and its front face incorporates brand-new design elements based on the design language of "DragonFace". The larger front grille of "Dragon Mouth" and the newly designed "Dragon Armor" bring strong sensory impact. At the same time, the combination of the heavily pressed front and the four three-dimensional lines on the hood creates a visual effect of diving. Its headlights and daytime running lights make the new car look very energetic.

BYD Qin PLUS 2021 DM Basic Model

   The side lines of the car body are smooth and full of lines, and with a plurality of spoke aluminum alloy wheels, the sense of movement is enhanced. The horizontal lines and downward curved design of the tail widen the overall visual effect, and the through taillights are more recognizable, and the slogan above the taillights has also become the latest design font.

BYD Qin PLUS 2021 DM Basic Model

  BYD said that DM-i super hybrid technology is the core weapon of Qin PLUS. It is reported that Qin PLUS is equipped with a hybrid system consisting of a 1.5L naturally aspirated engine and an electric motor. The official said that the thermal efficiency of this 1.5L engine can reach 43%, and it also has Atkinson cycle, high compression ratio of 15.5, EGR exhaust gas recirculation system and split cooling technology. Without electric drive, the engine fuel consumption is 3.8L/100km.

Editor’s comment:

   It can be seen that Qin PLUS is positioned as a stylish and practical family car, but on this basis, BYD also hopes to let the new car release more features, such as simple but not simple design, ultra-low fuel consumption, etc., in order to meet the needs of users in terms of quality, cost performance and face value, and attract more potential consumers. Therefore, if its final pricing is close to the people in the future, it is expected to have good product sales. (Text/car home Zhouyi)

Four key words of BYD Han family’s popularity from update to better.

  International Online auto channel News: 190,000 cars, the Han family, as BYD’s car product, has crossed a market milestone in the past March. Since it was listed for 20 months, its performance has been impeccable. Facing the high expectations of the market, it has handed over many nearly perfect sales answers one after another.

  Behind the achievements, part of it is attributed to the wave of "new four modernizations" of automobiles. New energy vehicles are in the best era, which provides opportunities and confidence for BYD, the industry leader.

  After the official announcement of stopping the production of fuel vehicles in a drastic way, the newly evolved flagship car of BYD Han family was listed in the public eye on April 10, and I believe many people have been looking forward to it for a long time.

  The battery life of Han EV Chuangshi pure electric car increased to 715km;; Han EV Qian Shan Cui limited edition national tide culture self-confidence; Han DM-i can be oil and electricity; Subversion performance of Chinese DM-P. Four brand-new advanced models have formed an unprecedented super matrix in the medium and large car market, and the price range and target population have been further expanded. It is bound to achieve the penetration and breakthrough of China automobile brand into the luxury market occupied by joint venture brands with the advantages of new energy technology, and accelerate the market share of traditional fuel vehicles in the past.

  Why is the product strength of BYD Han family more and more "invincible"? How does BYD realize the continuous evolution of explosive products to the high end? The answer may be in the following four keywords.

Four keywords from update to better BYD Han family _fororder_image001

  More luxurious in China.

  The advanced core of BYD’s Han Yan value is reflected in the perfect integration of traditional culture and modern luxury, without losing low-key luxury.

  On the basis of the design language of "Longyan Aesthetics" created by BYD’s global design director Wolfgang Eiger, the front face, taillights and vehicle design of the Han family are once again elaborately crafted, showing the elegance and smoothness of a new generation of Longyan flagship coupe.

Four keywords from update to better BYD Han family _fororder_image002

  In addition to the brand-new penetrating Chinese knot taillights that incorporate the essence of Chinese culture, the limited edition design of Han EV Qian Shan Cui is amazing. The name of Qian Shan Cui is taken from the poem in Cheng Ju’s Three Peaks Cottage — — "Rain washes Qian Shan’s greenery, and the paddy field and the pine stream have been struggling." The turquoise tone of landscape paintings is rich and profound, and the colors under the illumination are bright and bright. At the same time, it complements the high and cold color matching with a series of exclusive exterior interior sports kits, and the intelligent fragrance with thick makeup and light touch adds a touch of elegance.

  The interior design extracts the arrangement of the word "Pin" from the ancient buildings in China, so that the whole interior creates a sense of encirclement, while emphasizing the advanced sense of spatial layering. The dragon elements such as the luxurious seats with dragon scales interpret the Chinese fashion atmosphere, and the warm and restrained purple carbon fiber interior is full of artistic atmosphere.

  On the whole, BYD has created a Han family with a luxurious world outlook, which is highly recognized by mainstream aesthetics and has a unique symbol of China culture. It can’t help but make people feel that "Hua Liu" is the top stream, reflecting strong national self-confidence.

From Update to Better Four Key Words of BYD Han Family _fororder_image003

  More "fragrant" performance

  As a leader of new energy vehicles, BYD has always adhered to the development concept of "technology is king, innovation is the foundation", and it is the only enterprise in the world that has mastered the core technologies of new energy vehicle chips, batteries, motors, electronic control and charging facilities, and vehicle manufacturing.

  The empowerment of many core technologies is the capital for the Han family to sell well for a long time. Relying on major technological breakthroughs such as blade battery, DM-i super hybrid, DM-p, and equipped with three power systems including EV, DM-i and DM-p, the evolved Han family achieved a further improvement in performance and efficiency, and solved many travel pain points and needs.

Four keywords from update to better BYD Han family _fororder_image004

  First of all, let’s look at the Han EV Genesis Edition. The comprehensive maximum torque of the new car system is as high as 700N·m, which is almost comparable to the performance of the V10 engine. The four-wheel drive version only needs 3.9s for zero acceleration. With the support of high-efficiency heat pump air conditioning in wide temperature range and battery direct cooling and direct heating technology, the CLTC battery life of Han EV Genesis Edition is as high as 715km, and the charging rate is increased to 150km at most when charging for 10 minutes, and the super fast charging from 30% to 80% can be completed in 30 minutes, so that the user’s travel radius is significantly improved, and the pain points of low-temperature battery life and charging efficiency are solved.

  Different from the single configuration of Han DM in the past, this time BYD provided the dual options of Han DM-i focusing on energy saving and Han DM-p focusing on performance, creating a new experience of plug-in hybrid cars.

  Han DM-i is powered by super hybrid technology, equipped with core components such as Xiaoyun-Plug-in special turbocharged 1.5Ti high-efficiency engine with thermal efficiency as high as 40.12%, EHS electric hybrid system, DM-i super hybrid special power blade battery, etc., which subverts the traditional oil-based hybrid technology architecture. The fuel consumption of NEDC is as low as 4.2L per 100 km, the comprehensive cruising range of NEDC is as high as 1,300 km, and the zero-speed acceleration only takes 7.9s This set of endurance, performance and fuel consumption data makes Han DM-i one of the best choices in the 200,000-300,000 class car market.

Four keywords from update to better BYD Han family _fororder_image005

  Han DM-p can be described as both performance and efficiency, which has almost refreshed the new height of luxury cars. In addition to the engine, it is equipped with front and rear dual motors with a comprehensive maximum power of 360kW and a maximum torque of 675N·m, with an acceleration of 3.7s at zero speed, a fuel consumption of 5.2L at a power loss of 100 km for NEDC, and a pure battery life of 202km for NEDC. Han DM-p has the strength to break the market pattern of 300,000-class luxury cars in the future.

  According to the current situation, a small number of China automobile brands may be able to seize some high-end market share, but it is still difficult to achieve a big breakthrough. The evolution of Han family products has opened a door for entering the high-end market, and making the product cost-effective is the key to open this door.

  Science and technology support high-end

  In order to attract more BBA and new high-end consumer groups, BYD must come up with a better user experience, especially intelligence.

  BYD has DiPilot in the field of intelligent driving and DiLink in the field of intelligent cockpit. The intelligent standard of Han family emphasizes the safety and openness of the whole scene, from steady and reliable to gradually leading. This time, the Han family’s intelligent driving assistance and intelligent cockpit have been fully upgraded.

Four keywords from update to better BYD Han family _fororder_image006

  The DiPilot intelligent driving assistance system is equipped with 24 sensors at most, including 12 ultrasonic radars +5 millimeter-wave radars +4 panoramic cameras +1 intelligent driving high-perception camera +1 Eps torque sensor +1 DMS driver status monitoring camera, reaching the level of L2.5, and the functions of driving assistance on expressway, emergency lane keeping assistance and intelligent comity are greatly improved.

  DiLink 4.0(5G) intelligent network connection system has a brand-new UI design and customized APP. It is equipped with 5G chips to increase the speed by over 10 times, and the dual-frequency positioning accuracy can be as accurate as 1 meter, and it supports intelligent voice interaction. In addition to the Han DM-i 121KM distinguished model, the whole system is equipped with HiFi-class customized Dana audio, and at the same time supports the remote upgrade of OTA of the whole vehicle to create a smarter, more efficient and more humane intelligent cockpit.

  The intelligent technology that does not sell futures has successfully landed on the product side, and the practical experience brought by BYD Han to users is unmatched by many cars of the same class.

Four keywords from update to better BYD Han family _fororder_image007

  The safety of tempering.

  Safety is the primary pain point for consumers to buy new energy vehicles. In turn, this is actually one of the most prominent features of BYD Han.

  From all kinds of rigorous tests in the R&D process, to blade batteries with high-temperature "ceramic battery" technology, to multiple active and passive safety functions and material laying, and then to diversified cockpit safety guarantee, BYD’s full-dimensional safety performance was finally achieved, and its high score passed C-NCAP "five-star safety certification" and C-IASI three "GOOD" double certifications.

  For the car health that users are generally concerned about, BYD Han adopts the "baby-grade" painting and refreshing process, reaching the level of European standard 3.0. The green clean mode and remote high-temperature disinfection and sterilization mode bring safer fresh breath.

  Han family products also add W-HUD head-up display in the aspect of active safety. The larger imaging size and brightness can significantly improve driving safety, while DMS driver monitoring can carry out fatigue detection, distraction detection and long-term driving detection, and remind drivers through multimedia, instrument icon text and language.

  Based on the performance of key products in the above four aspects: luxury, performance, intelligence and safety, the brand appeal of BYD Han family is also growing positively, and the user group is constantly expanding.

Four keywords from update to better BYD Han family _fororder_image008

  tag

  Previously, BYD revealed that the cumulative orders of Han DM-i and Han DM-p had exceeded 12,098 vehicles in just 10 hours when the pre-sale was opened. After the launch of four new cars, the monthly sales volume of the Han family is expected to be 20,000.

  From the product evolution of the Han family, we have seen the multi-dimensional qualitative change of BYD at the level of technology, products and market, which is also the basis for BYD to become the first fuel vehicle company in the world to stop production. As Wang Chuanfu, chairman of BYD, said at the performance briefing of the 2021 annual report: "With the introduction of DM-i and blade batteries, especially a turning point product like Han EV, BYD’s brand should be said to be different from before." (Text: Yang Xiaohong Figure: BYD)

BYD looks forward to the first coupe and U7′ s appearance in the Ministry of Industry and Information Technology.

  BYD’s first thousand cars looked up at U7′ s declaration photos and officially appeared on the website of the Ministry of Industry and Information Technology. As the first car under the brand, the front face of the car still adopts the classic family-style design of the brand, and the front face is very sharp, and the C-shaped headlight group is still not absent. As a sports coupe, a front shovel and a convex radiator are installed under the front of the car, which further enhances the sense of movement of the car.

BYD looks forward to the first coupe and U7 appears in the Ministry of Industry and Information Technology to declare _fororder_image001

BYD looks forward to the first coupe and U7 appears in the Ministry of Industry and Information Technology to declare _fororder_image002

  The length, width and height of the new car are 5265*1998*1517mm respectively, and the wheelbase reaches 3160mm, positioning a large-scale pure electric car, and the drag coefficient of the whole car is as low as 0.195Cd, which is the lowest in the world. In addition, the slip-back body with the rising waistline creates a forward dive posture, and it is full of movement with the dense petal wheel hub. The tail of the new car adopts a slender design, and the end of the sliding back roof continues to extend outward. With the penetrating taillights and the diffuser below, it not only highlights the sense of movement of the car, but also retains the distinguished atmosphere of the car as a large car. The car also offers a liftable electric tail, an electronic rearview mirror, front and rear carbon fiber kits, and a variety of wheels and caliper colors to choose from.

BYD looks forward to the first coupe and U7 appears in the Ministry of Industry and Information Technology to declare _fororder_image003

  Looking up to U7, it is equipped with "Easy Sifang" four-motor technology. Each wheel drive motor has a power output of up to 240kW, and the overall power of the whole vehicle is as high as 960kW. The strong power performance is expected to be super-running in zero-speed acceleration. In addition, Wangwang U7 is also equipped with Yunnian -X intelligent body control system, which has many advanced functions such as in-situ take-off, in-situ U-turn and safe driving in case of tire breakage. (Source: Looking up at the car)