The promotion policies of new energy vehicles are frequent everywhere, and new energy vehicles are popular with capital.

  In April, the promotion policies of new energy vehicles were frequent in various places. Xi ‘an announced that it would implement the charging service fee standard for new energy vehicles from April 10, and encouraged charging facility operators to implement preferential policies for users. Shanxi, Shanghai, Hangzhou and other places also successively introduced corresponding support policies. A few days ago, the third batch of new energy vehicle catalogues was also announced, with a total of 309 models on the list. Since the introduction of the new new new energy vehicle catalogue in January 2016, more than 1,000 models have entered the new catalogue.

  While various automobile manufacturers vigorously promote the research, development and promotion of new energy automobile products, social capital has also flooded into this field on a large scale, which has spawned various modes such as Internet car-making and third-party services. At the same time, new energy vehicles have attracted more and more attention from the capital market.

  Trend capital pays attention to new energy vehicles

  On April 1st, the pure electric vehicle Tesla MODEL 3 started booking around the world. As of April 3rd, Model3 had received nearly 300,000 orders with a total value of more than 10 billion US dollars, and the market booking volume far exceeded expectations.

  Tesla effect drives the A-share new energy vehicle sector to rise. On the morning of April 5, the market opened, and the words Dafu Technology, Hongte Precision and Hongfa Shares were daily limit. Subsequently, Guangdong Hongtu, Changxin Technology, and Xinzhi Motor had daily limit. As of the close of the day, more than 20 stocks in this sector had daily limit. At the close of April 6, Nord’s shares rose daily, and the lithium battery sectors such as Polyfluoride, Ganfeng Lithium Industry and Tianqi Lithium Industry also rose by more than 4%.

  Not only has the stock price soared, but new energy vehicles have also become hot in the capital circle. Shenzhen O-film Tech Co.,lt, a listed company engaged in auto parts business, recently announced that it plans to subscribe for the registered capital of 80 million yuan (80 million shares) of Beijing New Energy Automobile Co., Ltd., a subsidiary of Beijing Automobile Group, at the price of 204 million yuan and 2.56 yuan per share.

  In the past month, many listed companies such as Bohai Piston and Guoxuan Hi-Tech have become new shareholders of BAIC New Energy. According to the announcements of the subscribers, the target of this round of capital increase launched by BAIC New Energy in March this year is 1.2 billion yuan. After the subscription is completed, the registered capital of BAIC New Energy will increase from the existing 2 billion yuan to no more than 3.2 billion yuan.

  BYD Auto started construction of a new energy vehicle production base in Taiyuan, Shanxi at the end of March, with a total investment of 4 billion yuan, and an annual output of 5,000 pure electric buses, 5,000 pure electric buses and 2,000 industrial and mining vehicles.

  At the same time, many social capitals have entered the service fields of new energy vehicles such as charging piles and time-sharing leasing. The reporter learned that Yikai Car Rental is an enterprise engaged in the third-party service of new energy vehicles. By establishing a large number of new energy vehicle rental points including parking spaces and charging piles, it serves consumers in a time-sharing mode. At present, this model has been operated in Wuhu, Anhui Province for more than two years, and has gained good experience and matured.

  Promotion of the status quo is the primary issue.

  Since the private market of new energy vehicles was opened in 2014, new energy vehicles have been growing at multiple times in the past two years. According to the statistics of China Automobile Industry Association, the production and sales of new energy vehicles increased by 1.7 times in the first two months of this year compared with the same period of last year, and the production and sales of pure electric vehicles increased by nearly 3 times respectively. At the same time, however, the promotion of new energy vehicles is still the most important issue at present, affected by factors such as cruising range, cost and price, and charging facilities. How to promote the development of new energy vehicles through the innovation of policies, modes, technologies and services has become a topic of common concern.

  Both auto companies and social operators have a clear understanding of this. Zhang Yong, deputy general manager of Beijing New Energy Automobile Co., Ltd. and general manager of the marketing company, said that Beijing New Energy Automobile has developed from a single model to multiple series, and established the service brand of "Smart and Smart Housekeeper", and opened up the demand of market users and opened up markets such as Beijing, Shanghai, Shenzhen, Guangzhou, Qingdao and Sanya.

  "The promotion of new energy vehicles in first-tier cities has policy advantages such as restrictions on purchases and restrictions. However, it is impossible to improve air quality only by promoting new energy vehicles in first-tier cities. How to promote new energy vehicles in the vast second-and third-tier small and medium-sized cities has become an important issue. The model of easy car rental is to solve this problem. " Yan Daoyuan, chairman of Yikai Car Rental, said.

  Yan Daoyuan said that at present, more than 1,100 pure electric vehicles have been invested in Wuhu, and more than 200 car rental points have been set up, which are spread all over the urban area of Wuhu. Consumers can basically walk within 10 minutes, and it is very convenient to pick up and return the cars.

  "For example, if you go to work every day, you can inquire about the car rental point near your home through the mobile APP, walk for 5 to 10 minutes, and then return the car at the car return point near the unit. It is also a 5 to 10 minute walk. It is convenient to go to the unit and pay the fees online." Yan Daoyuan said that at present, there are 1,500 charging piles, which can provide charging service for 300 vehicles at the same time, and the vehicles are configured according to the ratio of one thousandth of the permanent population. In the future, a total of 5,000 pure electric vehicles will be put into Wuhu, further increasing the construction of car rental points.

  Yan Daoyuan said that the current costs include land, maintenance, labor, electricity consumption, car purchase and other expenses. At present, in terms of income, only car rental fees are charged, and consumers are not charged other fees such as charging fees and parking fees.

  Some experts said that there is a great demand for travel between 25 km and 100 km in the city, but there is no public solution now. In addition, the current utilization rate of private cars is only about 7%, while time-sharing can increase the utilization rate to 40% to 60%. It is estimated that the future time-sharing market will be hundreds of billions of yuan.

  "At present, this model of easy car rental has formed a small ecological environment for sharing traffic in an urban area, which can be promoted and replicated in other small and medium-sized cities across the country." Yan Daoyuan said that not only small and medium-sized cities, but also Easy Car Rental has planned to enter the Beijing market. "The situation in Beijing and Wuhu is fundamentally different, including the cost of distribution will be greatly increased, but with the city’s demand for improving the environment and people’s fast and green travel, the promotion of new energy vehicles will go a long way." He said.

  It is expected that the target of 5 million vehicles is expected to break through.

  Good policies, good models, and good products and services are also needed. A few days ago, the National Development and Reform Commission approved the pure electric passenger car construction project of Beijing New Energy Automobile Co., Ltd., which is considered to be the first new energy vehicle production qualification in China. At the same time, the super pure electric sports car developed by BAIC Group in the R&D center in Barcelona, Spain has started field testing. At the Beijing Auto Show at the end of this month, BAIC’s driverless technology will also be available.

  "5 million vehicles is a planned goal of the government. We think this may be faster. The most important reason is the progress of technology and the reduction of costs. With the improvement of product research and development and supply chain systems invested by major automobile companies, the scale effect is becoming more and more obvious." Zhang Yong said.

  Some experts say that in the next three to five years, the private market in first-and second-tier cities will start rapidly, and the vast third-and fourth-tier cities and developed rural cities also have the demand for pure electric vehicles, but there are no suitable products to meet them, which will be replaced by some low-speed electric vehicles. If there are pure electric vehicles with appropriate cost performance, there will be a good market.

  Under such a market prospect, the performance of the new energy automobile industry has also performed well. According to incomplete statistics, among more than 50 companies related to the new energy automobile industry that have published annual reports and performance reports in the A-share market, nearly 40 have achieved year-on-year growth in net profit. "We believe that the domestic new energy vehicle market will be better than the target of 5 million vehicles in the future." Zhang Yong said.

  Reporter Li Zhiyong

How does "sauna day" pass the advice of meteorologists?

Since August 1st, high temperature and high humidity weather has continued to appear in Tianjin, and it is full of sultry feeling. It can be seen that this year’s "middling" high temperature and high humidity "power" is not small. What effects does hot weather have on health and life? How should the public strengthen health protection? Listen to Yi Xiaoyuan, chief forecaster of Tianjin Meteorological Observatory, and Fan Wenyan, engineer of Tianjin Environmental Meteorological Center, explain the high temperature weather and give advice on how to strengthen health protection.
See how the weather in Tianjin enters "sauna steaming mode"
Since August 1st, there has been a continuous hot and muggy weather in Tianjin. In recent days, the highest temperature in most parts of Tianjin has exceeded 37℃. Coupled with the high humidity, people feel extremely hot and humid, which is also known as "sauna weather".
Sauna weather is not only caused by high temperature, but also by high humidity. Yi Xiaoyuan, chief forecaster of Tianjin Meteorological Observatory, said that wet bulb temperature is a comprehensive measure of temperature and humidity, and it often reflects the sultry weather. Therefore, meteorological departments often use the wet bulb temperature of 25℃ and the temperature of 33℃ as the threshold of "sauna weather".
For example, when the temperature reaches 33℃ and the relative humidity is 55%, the wet bulb temperature will reach 25.5℃, which is the "sauna day" in everyone’s mouth. Sometimes, although the temperature is very high, the relative humidity is not high enough. For example, when the temperature reaches 38℃ but the relative humidity is 30%, the wet bulb temperature is only 23.7℃, and there will be no sultry feeling of "sauna weather" in this weather.
Why does "sauna weather" make people feel hot and humid? Yi Xiaoyuan said that there are two ways to make the human body cool down quickly. One is that the temperature drops. For example, when we enter an air-conditioned room, we will feel cool immediately. The second is to speed up the air flow, for example, we will feel much cooler when we turn on the fan. This is because both the temperature drop and the air flow can make human sweat evaporate, thus taking away the heat in the body, and then we will feel cool. The "sauna weather" is not only high in temperature, but also high in humidity in the air, which makes the sweat on the body surface unable to evaporate, so it will feel very hot.
"Summer solar terms+subtropical high system" perfectly matches "heat"!
It is said that it is the hottest time in Tianjin from late July to early August, because it is in the summer solar term at this time of year, and it is often the hottest time in a year from the climate background. In addition, from the weather system, at this time, the subtropical high will be carried northward to the northern part of China. Subtropical high pressure is a very deep warm high pressure system, and high temperature weather will appear under the influence of this system. In recent days, Tianjin has maintained hot and muggy weather under the control of subtropical high.
According to Yixiaoyuan, during the day on the 4th, the degree of sultry weather in Tianjin remained unabated. It is expected that there will be a weak cold air influence on the night of the 4th, when there may be thunderstorms, and the maximum temperature will drop slightly. However, due to the weak cold air force, the cooling rate is very small. Moreover, the recent rainfall in Tianjin under the control of subtropical high is mostly local heat convection weather. This type of rainfall weather will increase the humidity in the air, resulting in a stronger sultry feeling after rainfall, and will not bring you a refreshing and cool feeling.
Hot weather is closely related to life and health.
Directly affected by hot weather, the most common disease is heatstroke. As an inducing factor, it may aggravate the condition of people who suffer from cardiovascular and cerebrovascular diseases. Fan Wenyan, an engineer of Tianjin Environmental Meteorological Center, said that our common heatstroke refers to the acute diseases caused by the dysfunction of human thermoregulation center and sweat gland failure under high temperature conditions.
Besides the temperature, the factors causing heatstroke are also related to humidity, sunshine, labor intensity, exposure time to high temperature environment, physical strength, nutritional status, water and salt supply and health status. According to the severity of symptoms, it can be divided into mild heatstroke, moderate heatstroke and severe heatstroke, and severe heatstroke is also called heatstroke.
There are various manifestations of heatstroke. The main manifestations of mild heatstroke are palpitation, dizziness, headache, thirst, hyperhidrosis, general fatigue, inattention, uncoordinated movements, and normal or slightly elevated body temperature. The symptoms of moderate heatstroke include nausea, vomiting, cold skin, pale face, obviously increased heart rate, decreased blood pressure or syncope, oliguria, mild dehydration and so on. Severe heatstroke, also known as heatstroke, is a serious fatal disease caused by the imbalance of body regulation function when people are exposed to high temperature and high humidity, and the heat production is greater than heat dissipation, which leads to the rapid rise of the core temperature of the human body and exceeds 40℃, accompanied by skin burning, consciousness disorder and multiple organ dysfunction.
How to protect health in hot weather?
In terms of clothes, you can wear some loose, light and light clothes, which will reflect sunlight and maintain the balance of body temperature. Drink plenty of water, sweat a lot in hot weather, and replenish water in time, so as to "always drink water when you are not thirsty". The elderly and the infirm should avoid activities under the scorching sun, the living environment should be ventilated, sleep should be ensured, digestible food should be eaten, and heatstroke should be avoided as far as possible. Once you feel heatstroke, you should quickly get out of the high temperature and high humidity environment, lie still in a cool and ventilated place, replenish water in time, and remove clothes as much as possible if possible to help dissipate heat. People with severe heatstroke, dyspnea or coma should seek medical treatment immediately and take corresponding first aid measures under the guidance of doctors.
For the elderly, more attention should be paid to health protection in hot weather. To get into the habit of replenishing water, the daily water intake should be about 1500-2000 ml, and the blood viscosity of diabetic patients is higher, so it is necessary to replenish more water. Attention should be paid to avoid foods with high fat, sugar and starch in daily diet, and it is suggested to increase the proportion of coarse grains in the diet appropriately. In summer, you can also eat more ingredients with the functions of dispelling summer heat and benefiting qi, promoting fluid production and quenching thirst. Proper exercise can control weight, reduce the risk of stroke, ensure adequate high-quality sleep every day, and adjust mood to avoid excessive blood pressure fluctuation. Pay attention to the adjustment of air-conditioning temperature, because the temperature difference between indoor and outdoor is too large, it is more likely for the elderly to have blood pressure fluctuations, which may lead to repeated contraction and relaxation of cerebral vessels. In addition, the cerebral vessels of the elderly are prone to atherosclerosis, resulting in poor blood circulation in the brain, which may easily lead to ischemic stroke. Therefore, when the elderly use air conditioning, the room temperature should be controlled at 26℃, and the temperature difference between indoor and outdoor should not exceed 7℃, giving the body time to adapt to the indoor low temperature environment. (Li Dan)
Reporting/feedback

Can a hydrogen fuel cell car be affordable? Is it safe? Experts tell you the answer.

  CCTV News:In the development process of hydrogen energy industry, reducing cost and ensuring safety are two core concerns. In the face of this emerging industry, how to answer the public’s concerns? Let’s take a look at the answers given by the guests in the "On Tao" column.

  Reduce industrial costs

  Dong Yang, First Vice President of the World Automobile Organization and former Executive Vice President of China Automobile Industry Association:It is still more expensive than this gasoline car, even more expensive than the ordinary battery car. However, I will tell you that there is such a rule in automobile production. After you reach this scale of hundreds of thousands and millions, its cost will drop to one tenth of the original. Or this aircraft engine is the price of gold, and the car engine, with the same technology, is the price of cast iron.

  Zhang Weidong, Director of Energy and Environment Project of the United Nations Development Programme:According to some experts, the cost of battery stack is 11,833 yuan per kilowatt now, and it will reach 668 yuan by 2025, which will be lower.

  Dong Yang:Compared with the internal combustion engine, the fuel cell stack is basically a quasi-static or quasi-dynamic process, and many processes are very similar, but there is no reason to say that the stack must be more expensive than the internal combustion engine. Now it is only a matter of technical maturity and market capacity.

  Zhang Xiaoqiang, Executive Vice President and Executive Director of China International Economic Exchange Center.To solve the cost problem of hydrogen production, if we don’t have a reasonable framework in terms of electricity price and so on, it may trouble enterprises for a long time, that is, the cost can’t be reduced. How can we have a reasonable electricity price system? For example, when using off-peak electricity, can we make it cheaper enough, so that large users can establish such a direct purchase and sale relationship, instead of adding this network fee through the power grid, resulting in high cost. Many aspects like these need government guidance.

  For another example, we now attach importance to the utilization of hydrogen energy, especially hope that it can transform renewable clean energy, that is, water, wind and light. According to the characteristics of China, water, wind and light are concentrated in the southwest and northwest. Therefore, under the guidance of the government, we established a large-scale project in the world in the past. We called it "West-to-East Power Transmission and West-to-East Gas Transmission". Then, the next step is how to cooperate with this kind of energy and pipe network facilities in existing countries and explore in some ways. By participating in power transmission and gas transmission, and exploring new long-distance transportation of liquid hydrogen, for example, we can clean the energy in the northwest and northeast regions where energy is abundant. Apart from local consumption, because our main and most developed area is in the east, to solve these problems, I think many of them need the government to do a good job.

  Safety standard operation

  Guo Liejin, Academician of China Academy of Sciences:Everyone is very concerned about safety. When we were in primary school, our teacher would tell us that hydrogen would explode. The concentration of hydrogen, the concentration in space is 13% to 90%, and it is likely to explode between them. However, there is a premise for explosion. It needs to see an open flame with sufficient concentration. In Toyota and related enterprises, they all talk about the same car in their reports, which is a car filled with gasoline and a car filled with hydrogen. The chassis structure is the same. They do experiments. Under the premise of causing an explosion, the explosion of the gasoline car is completely destroyed, while the whole structure of the hydrogen fuel cell car is basically unchanged. Therefore, from this safety point of view, hydrogen fuel cell vehicles are much safer than our diesel gasoline vehicles.

  The US Department of Energy and NASA have also done the same experiment. A barrel of gasoline, a barrel of diesel oil and a barrel of liquid hydrogen are shot from a distance, and then various protective facilities are built around to see who has strong explosive ability. The damage degree of the hydrogen tank after explosion is less than half that of the first two tanks, which is between 30% and 40%. What is the reason? Because hydrogen itself is a very light thing, once it is released, it runs into the sky and you can’t find it.

  I have a personal experience. In 1997, I started to build facilities for hydrogen energy research in my State Key Laboratory. At that time, I was also worried about safety. I installed explosion-proof facilities on all the windows of the laboratory, and put hydrogen sensitive elements called sensors at key points around me, and I debugged them myself. Then when the concentration reaches a certain level, it will call the police and the fan will directly discharge the things. But it’s been twenty-two years since this year, and it hasn’t exploded, even ringing.

  We operate according to the rules. Don’t our gas stations have many rules? It is also dangerous goods. Why can we do it well? Hydrogen can also be done very well, and even its destructiveness is much smaller than the fuel we use now. So recently, several hydrogen refueling stations in the world have reported explosions, such as those in California, South Korea and Europe, but when you read its reports, the final result is that the harm to people is minimal. Moreover, it is not the explosion of the fuel body itself, but the auxiliary device, which is caused by irregular operation or irregular installation. So in itself, as an energy source, you can use hydrogen with confidence, but you must of course obey the rules.

  Dong Yang:This safety mainly depends not on whether the fuel can catch fire, but on whether you have mastered the norms and whether human beings have mastered the laws. Therefore, we must pay attention to the safety issue, which is the top priority for us to develop fuel cell vehicles. It is to do it seriously, accumulate experience, solve it, and monitor it with the industrial chain and life cycle, which can completely solve this problem.

ETF selection | Does the "white list" of real estate projects land before the end of the month? Real estate and banks usher in multi-layer benefits.

On January 26, 2024, the market fluctuated and differentiated all day. At the close, the Shanghai Composite Index rose 0.14%, the Shenzhen Component Index fell 1.06% and the Growth Enterprise Market Index fell 2.23%. Northbound funds bought 1.51 billion net all day.

In terms of sectors, PEEK materials, Hainan, real estate and Shanghai state-owned assets were among the top gainers, while CRO, semiconductors, MR and BC batteries were among the top losers.

In ETF, S&P ETF(159655.SZ), real estate ETF Huaxia (515060.SH) and real estate ETF(512200.SH) led the gains. In addition, banks, games, and delivery ETFs were also boosted by relevant news, with the highest gains.

[Financial support for real estate, favorable policies resonate]

In the news, the relevant person in charge of the State Financial Supervision Bureau said that it will continue to provide personal housing loan financial services. We will support local city governments and housing construction departments to further optimize individual housing loan policies such as down payment ratio and loan interest rate, and guide and urge banks to better serve the financing needs of the broad masses of people for rigid and improved housing.

In addition, the Ministry of Housing and Urban-Rural Development issued a voice on January 26, 2024, fully giving urban real estate control autonomy, and cities can adjust their real estate policies according to local conditions. In view of the current financing problems of some real estate projects, all localities should focus on projects, study and put forward a list of real estate projects that can be given financing support, coordinate the issuance of loans by financial institutions within their respective administrative regions, and accurately and effectively support reasonable financing needs. It is understood that before the end of this month, the first batch of projects can win loans after landing.

Huatai Securities believes that the press conference makes it clear that the financial industry is duty-bound to support real estate vigorously, and optimize policies such as down payment ratio and loan interest rate due to the city’s policy. At present, the mortgage interest rate has gone through several rounds of LPR adjustment, and the lower limit of the point has been gradually relaxed until a dynamic breakthrough. Many places have lowered or cancelled the lower limit of the interest rate due to the city’s policy. RealData shows that the national first home interest rate has dropped to 3.84% in January 2004, down 1.59pct from the high point in October 2001. In September 2003, the stock mortgage interest rate was lowered to further reduce the burden on residents. Many cities have implemented the policy of "recognizing houses but not loans" and optimized the criteria for recognizing the first suite, and the policy adjustment has gradually spread from low-energy cities to high-energy cities. There is still room for the relaxation of the future purchase restriction policy in first-tier cities.

Related ETFs: real estate ETF Huaxia (515060.SH), real estate ETF(512200.SH), real estate ETF(159768.SZ), real estate ETF(159707.SZ), financial real estate ETF(510650.SH) and financial real estate ETF(159940.SZ).

[Cancel the restrictions on the proportion of foreign investment, and banks will welcome benefits again]

In the news, on January 25, 2024, the relevant person in charge of the General Administration of Financial Supervision said that more than 50 opening-up measures have been introduced recently. First, the restriction on the proportion of foreign shares will be abolished. Now, foreign capital can hold 100% of the shares of bank insurance institutions and achieve complete control. Second, the negative list of foreign investment access, and the relevant restrictive measures on the financial industry have been completely cleaned up. For example, the business scope of foreign banks and insurance institutions is completely consistent with that of Chinese capital, realizing national treatment.

Huatai Securities believes that the press conference of the State Council Office made a heavy noise, and the policies at both ends of real estate supply and demand were once again overweight, emphasizing the resolution of risks of small and medium-sized banks and relaxing the proportion of foreign ownership. The combination of the central bank’s policy of lowering the RRR at the beginning of the year will help improve the liquidity environment and accumulate momentum for economic recovery. The policy is expected to be good+the valuation position is double low, and we should seize the opportunity of bank allocation. At present, the valuation of PB(lf) in the banking sector is 0.54 times, which is 3.66% quantile since 2010, which is at a low level. Bank positions of 23Q4 decreased by 0.6pct from the previous month to 1.91%, a record low.

Related ETFs: Bank ETF Huaxia (515020.SH), Bank Leading ETF(515280.SH), China Securities Bank ETF(512730.SH), Bank ETF(512800.SH), Banking ETF(512820.SH) and Bank ETF(159887.SZ).

[Spring Festival travel rush opens on the first day, and the travel industry chain is expected to benefit]

In the news, today (January 26th) is the first day of Spring Festival travel rush in 2024. Railway 12306 began to sell train tickets for February 9, that is, the 30 th day of the twelfth lunar month. It is estimated that during the period of Spring Festival travel rush this year, the cross-regional personnel flow will reach 9 billion. According to the booking data of 12306, on the first day of Spring Festival travel rush, the national railway is expected to send 10.6 million passengers.

Yongxing Securities believes that the traditional holidays are coming and the travel industry chain is expected to benefit as a whole. Near the 8-day holiday of the Spring Festival, the travel heat of the Ma Honeycomb Platform during the Spring Festival rose by 350%, showing an upward trend. The reunion festival has become the choice of most tourists to promote family travel, and the family parent-child group accounts for 42% of the Spring Festival travellers. Ctrip shows that orders for domestic travel, outbound travel and inbound travel have all increased substantially. Considering that during the traditional holidays, the flow of visiting relatives and tourists will overlap, the demand for domestic and outbound travel will increase, and the travel industry chain is expected to benefit as a whole.

Related ETFs: Travel ETF(159766.SZ), Travel ETF(562510.SH), Delivery ETF(561320.SH), Transportation ETF(159683.SZ), Transportation ETF(159666.SZ) and Delivery ETF(159662.SZ).

[115 games approved! The game plate oscillated and rebounded]

On January 26th, 2024, relevant departments released the approval information of domestic online games in January, and a total of 115 games were approved. Since the edition number was resumed in 2022, the number of edition numbers in a single month has exceeded 100 for two consecutive months, and the overall edition number has remained stable.

Citic Securities believes that in the medium and long term, there are still opportunities for the development of China’s game industry, especially related companies that focus on quality content and development in the sea. At the same time, the game industry is an industry that pays attention to innovation. Through technological innovations such as AI and VR, as well as business model innovations in gameplay and categories, game companies are still expected to continue to create increments.

Related ETFs: game animation ETF(516770.SH), game ETF(516010.SH), game ETF(159869.SZ) and game media ETF(517770.SH).

"Deep" golf attracts young people, and this "aristocratic sport" has begun to be grounded.

Interface journalist | Qin siyue

Interface news editor | Shi yiying

one

early springthreemoon,Lao Huang, a golf enthusiast from Beihai, Guangxi, and several golfers flew to Sanya, Hainan for an appointment..

Although in order to avoid the stream of people,Lao Huang didn’t make an appointment for the hottest Blackstone Stadium in Mission Hills in Hainan.,However, the popularity of other courses is still beyond the expectation of Lao Huang and his friends."prime timeOnline booking speed,Rely on robbery. When playing ball.feelThe caddies of the whole stadium are out.."

At the same time, Thailand, which is hot in four seasons, has become the first choice for many golfers to go abroad for "ball narration". At the end of February, 2023, LPGA (Women’s PGA Tour) was held in Pattaya, the country’s second largest tourist city, where the golf course was also in a "difficult to book" situation.

According to the China Golf Association(Referred to as "China-High Association"), 2016-2020 domesticgolfNumber of participantsUp to 30 million people.

The popularity of golf has rekindled, and more and more young people have begun to play golf.The aristocratic movement seems to have become more grounded..

In the 1920s, wealthy Americans met to play golf. (Source: vision china)
  • Noble sport "golf"

In the hearts of China people.,There has always been a stereotype of "aristocratic sports" about golf..originate from15th century ScotlandGolfEarly indeedbeIn the nobility..

20Century,With the popularity of golf equipmentAnd business.With the establishment of competition rules and systems, golf became popular among the middle class.andCan be widely carried out.

Golf entered China in?In 1896,At that time, the first golf club in China was established in Shanghai..

now,The more important events in golf are the four Grand Slams.,They are the British Open.United States Openthe masters /masters tournamentandAmerican Professional Golf Association Championship(PGA Championship).

Take the PGA Championship as an example.,by2022yearIn August, the average audience of the four rounds of the PGA Tour of three media, CBS, NBC and Golf Channel, was 781,000. In the past five years,The event’sThe ratings have increased by 7%.

It is worth mentioning that,CBS, ESPN and NBC signed with the PGA TourBroadcast protocolThe total annual value is nearly 700 million dollars.,andWill last until 2030.

And in order to welcome the new season.,Not bad money "PGA also prepared.sixBillion dollars(invite to meet together40.2100 million RMB)Bonus of.

However,Golf has been "hot" in Europe and America for decades.,for a long timeThe market in China has been tepid..

Lao Huang this year55year,Is one of the top executives of a local enterprise., twoI started playing golf years ago through an acquaintance..Old Huang with money and leisure,Perfect for the impression of golf lovers..

This time, Lao Huang and his golfers came to a stadium in Sanya,Just the membership fee15ten thousand,Non-members should play a game here.1400Yuan Dynasty (1206-1368).

Although I am still a beginner in terms of seniority.,But Lao Huang has invested a lot of money in golf equipment.The club I use is relatively new.,XXIOYes,Early 20 thousandclothesIt also cost more than 10 thousand a year.And then for a year18class,The class fee is about 10 thousand,Plus the cost of making a ball appointment with friends.Caddy tipThe simulation practice equipment at home."

Roughly calculate,Lao Huang, a beginner, also spends 100 thousand a year on golf..

"I practice three or four times a week.,Like a friend who introduced me to play ball.,That’s on the court every day., "Lao Huang added,"The cue is also a hundred thousand take-off.,More expensive."

Mike, the golf course manager who works in Hainan, told Interface News.Every day, I basically meet male customers aged 35-70..These guests have a lot of time even on weekdays.,Stay for a whole afternoon.."

Mike introduced,The investment of a golf course ranges from tens of millions to billions.,The cost of our home is very high.,Imported grass seeds used,The cheaper ones are domestic big leaf grass.,However, the foot feels ordinary and the water permeability is not good..And fairway design.,Are places to burn money.."

Such a cost,The unit price of playing a game will naturally not be cheap.. Once at home,Therefore, golf has become a so-called "exclusive sport for middle-aged and elderly people".

In June 2022, Hainan held the first CGA (Hainan) International Youth Masters. (Source: vision china)
  • Young people invaded the golf course.

Mike told the interface news,In recent years, there have been some changes in the guests practicing golf on the green.Some families began to train their children to practice golf..Except for adults who come for fun.,Usually on weekends and holidays, many children come to our place to find a coach for class..The green also looks younger."

generally speaking,The "Broken Circle" of a Minority Movement,It is always accompanied by the breakthrough achievements made by athletes in this project in international competitions..

2011After Li Na won the French Open women’s singles title in 2006,,The consulting volume of tennis schools in Guangzhou has skyrocketed. CCTV reported that a tennis personal trainer said,Usually, the school’s inexhaustible enrollment quota was filled early.,in spite of,Every day, more than a dozen parents call him to inquire about the registration..

In the field of golf,,Feng Shanshan is the man who broke the circle..

In 2012,23Feng Shanshan, 18, is in the LPGA Championship.It is the first time that a registered player of China High Association has won four Grand Slam titles. In November 2017,Feng Shanshan climbed to the top of the female high school.No.1 in the world, and won the "after the ball" for 23 weeks.

one5 yearsofcareermiddleFeng Shanshan has won 22 titles, including 10 LPGA titles, in international competitions such as USA Tour, Europe Tour and Japan Tour.

According to Sports Weekly, in 2016, when Feng Shanshan won the bronze medal in the Rio Olympics and received the highest attention, Feng Shanshan ranked fourth in the list of sports wealth in China with an annual income of 33 million yuan.

Feng Shanshan will participate in the 2020 Tokyo Olympic Games. (Source: vision china)

andTen years ago.Shanshan FengofFighting alone is different. At present, there are 7 China women.playerFighting in LPGA,Commercial value has also been concerned by many brands..

Considered as the most powerful receiver in Feng Shanshanjanet linexist2I just successfully renewed my car brand in June.Buick Golf Ambassador,She was also signed with herLiu YuYin RuoningTwo teenagers.He Muni, a "Sichuan girl", has the same high exposure rate as her F1 driver boyfriend because of her good appearance.

In recent ten years, the second generation of sports celebrities have also "invested" in golf, which has accelerated the influence of golf among young people.

table tennisLiu Yujie, the daughter of Liu Guoliang, the Grand Slam winner and president of China Table Tennis Association, chose to study golf instead of following her father’s footsteps.last yearIn June, at the age of 9, she defended her title.watch from a height or distanceHSBC Junior Golf Championship Finals Group C champion.

ZhangJike, a grand slam table tennis player, joined the ranks of golf lovers after fading out of the table tennis world. In recent years, he has been ridiculed as "too tanned". Xiao Kaili, the daughter of his teacher Sean Xiao, is atlast yearIt has also become the youngest champion in the starting point.

According to the data of China Golf Association, in 2013, there were only over 400 young players registered in China. By 2022, this number has exceeded 100,000. Supporting youth events have also soared from more than 30 games to more than 800 games.

Mike told the interface news: "During the epidemic, many clubs can’t go out to play, so they practice in local venues. With more passengers, our unit price will be lower accordingly."

The popularity of domestic golf has warmed up, and young people have "invaded" golf courses, which has also appeared from the product side. Chen Baiyuan, commercial director of ADIDAS GOLF Greater China, revealed that "there has been double-digit growth every year in the past four years, especiallyIn 2022, we grew by over 30% year-on-year. "

(Source: Respondents)
  • Young golf brings new opportunities.

Open data display,At present our countryGolf sports eliminationFee groups mainlystillDistribution inmiddleHigh income groups.

But it is worth noting that,The largest proportionThe annual income of the group is concentrated in 100,000-200,000.Accounting for about60%;but200,000-500,000 annual incomecolonialProportionThen slide down to37%。

According to the Analysis Report on the Market Situation and Investment Prospect of China Golf Industry from 2021 to 2027 released by Zhiyan Consulting, in the China market, the size of the golf market in 2020 will be about 10.26 billion yuan, up 4.4% year-on-year.

According to the analysis of Zhiyan Consulting, due to the development of indoor golf and the increase of teenagers’ participation in golf, the development of golf in China is showing the trend of popularization, younger consumer groups and cooperative management.

Demand affects supply.Facing the younger consumer groups, it has also become a new trend of golf segmentation.

At present, golf equipment is mainly divided into two parts: golf equipment and shoes and clothing. In terms of golf equipment, Callaway is currently the largest in China market, while in the field of shoes and clothing, many comprehensive sports brands have noticed the potential of the golf market.

Unlike Nike’s decision to cut off the golf equipment product line in the summer of 2016, Adidas has chosen to add more golf segments in the last decade.

This German sports product giant began to lay out golf segments in 1997. In 1999, they acquired TaylorMade, one of the top ten golf brands in the world, and then merged with Maxifli, a well-known golf accessory brand.

In 2014, Adidas officially established the ADIDAS GOLF sub-brand, focusing on the research and development of golf shoes and clothing products. In the LPGA that just started the new season, many players appeared in professional shoes and clothing products such as ZG23 and Ultimate365 TOUR of ADIDAS GOLF.

Chen Boyuan told Interface News: "We have the highest market share of footwear in many regions, and there are Asian line products specially designed for the Asian market in the clothing part. Now the market has a clear trend of youthfulness. In the next three to five years, we will pay more attention to young and creative products. "

Pang Zhihai, the founder of OK Golf, a domestic online distributor of ADIDAS GOLF, believes that Adidas has performed well in online channels favored by young consumers, which caters to the trend that golf lovers in China are younger and transfer to lower-income groups in recent years.

"Adidas’ main product is golf shoes, which is a blank place for traditional golf brands." Pang Zhihai explained: "The price of Adidas is generally lower, and the design of styles is more fashionable, which can attract many young consumers."

Many people in the industry believe that 2023 will be a year of rapid development of golf in China.

According to the 2023 Volkswagen Golf Tournament Plan announced by China Golf Association, China High-tech Association Volkswagen Golf YouthJunior openMore than ten events, such as the Volkswagen Golf Amateur Tour of China High Association, have been put on the agenda..

Lao Huang told the interface news: "Many competitions are just inviting each other in the circle.,There is no registration fee, but it will also be sent.equipmentHold a dinner party, etc.Counting the rental space,The cost is over one million yuan.,Basically, it is sponsored by the brand..in the country/at home,More common are alcohol and sports brands.."

More and more young people are stepping onto the golf course, and this market segment also provides new market opportunities for sports brands.

Reporting/feedback

Stay away from "toxic" "love" Listen to Zhang Wenhong teach you to love rationally.

Yesterday was the annual 520 "Dog Abuse Festival". There were many days related to love, and there were countless slogans and truths about love. Sincere love is always worthy of praise, but sometimes when there are other plans in the name of "love", you get the goods, and you get the goods!
Recently, there is a news in the hot search that really makes people laugh and cry:
There is a hot comment that borrows the lyrics of Aska Yang’s Onion, but it is very appropriate: "If you are willing to peel my heart layer by layer" …
Pure love is worthy of praise, and love and hate are the eternal carriers of thousands of literature; But sometimes, when the name of "love" is used for other purposes, how many people who are addicted to the love trap can discover the truth layer by layer?
Here, we must release Zhang Wen’s grand and super-rational view of love:
"Get a hepatitis B vaccine before you fall in love."
"The reason why AIDS hurts young people so much,
It is because it is under the banner of love.
Anything, once in the name of love, is terrible. "
Here, the key points must be bold: "anything, once it is under the banner of love, is terrible!" "
And the love that comes with "drugs" is always a tragedy.
For example, girls who are addicted to love traps and help transport drugs,
I don’t know what is waiting for them is not love.
It’s behind bars.
For example, some people are carried away by love,
Drug trafficking, drug abuse …
Trying to make love more "complete" …
A couple in Yunnan "borrowed" money from strangers to raise money for drugs.
And then don’t return it! ! !
To pay off his girlfriend’s debts,
The man was caught with drugs in his body,
Swallow twice as much as ordinary people.
Or starting from love but going to extremes,
In order to get back together, the man pretended to send a courier to the door.
Injured his ex-girlfriend and grandmother and forced him to "laugh" …
Women turn themselves in for drug abuse,
In order to enter the detention center and "reunite" with her boyfriend …
And drug trafficking was caught "throwing pot" to the boyfriend of pregnant girlfriend.
On May 13th, the police of Pinggui Branch of Hezhou Public Security Bureau in Guangxi arrested two suspects and seized more than 70 grams of suspected heroin. The criminal suspects He Mou and Cen Mou are lovers. When he was arrested, He tried his best to argue and "shabu-shabu" his pregnant girlfriend Cen.
The couple tried to get rid of their unhappiness by taking drugs.
During the patrol, the Anti-drug Brigade of Yongfu County Public Security Bureau in Guangxi found a white car parked on the side of the road, and there was a quarrel between men and women from time to time.
The police came forward to check and found that they were in a trance and faltered. The police found banknotes suspected of taking drugs and a small amount of drugs scattered at the car console, and they brought them back to Yongfu County Law Enforcement Case Center according to law. After testing, the urine of the two men was positive for ketamine (commonly known as K powder) and truthfully confessed the illegal facts of taking drugs in the car.
After the police asked, they learned that Qin and Wang were lovers before. Shortly after breaking up, there was a quarrel in the car due to emotional problems. Because of his bad mood, Qin, who had a drug abuse record, took out the K powder prepared in advance, thinking that they could get rid of their troubles by taking drugs together. The two were given administrative punishment by the public security organs.
True love,
Instead of using your partner,
Nor is it to lure your partner to the white abyss with drugs.
"Toxic" love never lasts,
When drugs meet love,
It is doomed to be a tragic ending.
Stay away from the "love" mixed with drugs,
Don’t let a trace of drugs contaminate your life.
Healthy love, away from drugs!
Source: China Anti-drug
Reporting/feedback

[Winter Olympics "cold" knowledge] How difficult is freestyle skiing? From 1260 degrees to 1440 degrees, women athletes all over the world have walked for nearly 9 years.

  CCTV News:We have a strong feeling in watching the freestyle ski jumping competition, which is the visual impact and aesthetic feeling. But at the same time, we also see that many athletes, including world-class top players, will make mistakes and fall. Indeed, freestyle skiing has high intensity and higher risk factor. How difficult is this project?

  Big platform and aerial skills, snow skills, U-shaped field and slope obstacle skills all belong to freestyle skiing. Among them, the big platform is the most difficult. Athletes need to slide down the slope and rush to the platform, but also perform aerial stunts such as somersault and gyration at the end of the platform by inertia, which is extremely risky.

  At present, in the world’s first-line platform competition, the degree of female athletes’ aerial rotation basically starts from 720 degrees, and then reaches 900 degrees, 1080 degrees, 1260 degrees and 1440 degrees, a total of five dimensions. Players in the first three dimensions can basically do it, but from 1260 degrees to 1440 degrees, women players all over the world have walked for nearly 9 years.

  In October, 2012, Lisa zimmermann, a 16-year-old German talented girl, completed the first two-week off-axis twist of a female snowboarder in the history of snowboarding, officially opening the era of two cores and three and a half weeks for women’s snowboarding.

  In November, 2020, mathilde Gremaud, a Swiss player, completed a two-week off-axis twist of 1440 degrees and broke the history at the same time.

  In December, 2021, Gu Ailing made another 1440-degree off-axis twist with two straight slides, making history again. It took nearly nine years to make this step.

  Why is the big platform jump so difficult? In fact, not only the big platform, but also the whole freestyle skiing event is not easy. Freestyle skiing is a high-risk and high-intensity competition with very high technical content. Take-off, aerial action, landing and taxiing, the three processes are interlocking, pulling one hair and moving the whole body. The turning action in the air can be divided into vertical and horizontal axes of the human body and turning around the longitudinal axis. While completing the difficult movements, it must also be highly ornamental, while ensuring a smooth and safe landing.

  The timing of the athlete’s take-off, the degree of take-off, the angle of the moment of take-off, the muscle strength of the leg and the muscle strength of the waist, etc., all have great influence on landing, and there are too many uncertain factors. It can be said that freestyle skiing can’t make mistakes from the beginning. It can be seen that freestyle skiing is not just a wonderful flying jump, but there are countless invisible efforts behind it. Freestyle skiing is not so difficult as human’s awe of the Olympic competitive spirit and the courage to break through and surpass themselves. Always young, always enthusiastic, always love sports.

Sports Review: Take off! Snowboarding in China opens a new era.

  Xinhua News Agency, Beijing, February 7th (Reporter Shen Nan, Lu Xingji, Zheng Zhi) At noon on the 7th, 17-year-old China skater Su Yiming made history and won the first Winter Olympics medal for men’s snowboarding in China. Wearing the national flag, standing side by side with two Canadian masters, "Xiaoming" declared that China men’s single board was officially among the top fashion in the world.

  On February 7th, Max parrot of Canada (middle) who won the championship, Su Yiming of China (left) who won the second place and Mark Lee Mcmorris of Canada who won the third place presented souvenirs. Xinhua News Agency reporter Yang Shizhen photo

  This is the fruit of China folk veneer for 20 years. At the beginning of the 21st century, this trendy sport, which started in North America, began to have the first group of folk fans in China. Most of them used to be double-board professional athletes or snow friends. They began to grope for learning, playing, building venues, holding competitions and training by relying on foreign video materials that helped each other and were not rich in resources. At the beginning of this circle, it was not big. Almost everyone knew Xiaoming and watched Xiaoming grow up.

  Su Yiming’s hometown, Jilin City, Jilin Province, is blessed with ice and snow resources. Xiaoming, born in 2004, has been brought to the snow by his parents since he was two or three years old, and has cultivated an excellent sense of snow. Although it didn’t take long for "Brother Ming" to become the "ceiling" in China, he went abroad for training, communication and finding famous teachers, it is undeniable that the rise of folk veneer in China was the soil for Su Yiming’s birth.

  This is the fruit of the intersection of personal dreams and national dreams. When Beijing won the bid for the Winter Olympics in the summer of 2015, Xiaoming, who was only 11 years old, set his own goal — — After six and a half years of hard training, I stood on the stage of the Winter Olympics on behalf of China. He clearly knows that this is the best time for him, and it may be a once-in-a-lifetime opportunity to represent the country at home to win the highest honor.

  On February 7th, China’s Su Yiming was in the competition. Xinhua News Agency reporter Xu Changshe

  This is a valuable youth ambition and courage — — Give up acting career, but also face the risk and pain of challenging the limit. When the national cross-border cross-country training team called, he joined without hesitation. The team also gave the boy a relaxed environment and strong guarantee after fully understanding him, which opened up a training mode different from the traditional training system for him. This allows him to devote himself to the preparations and the points competition of the Winter Olympics according to his own rhythm and ideas.

  This way is also more conducive to him to maintain his unique sports style and temperament, a kind of freedom and freedom as the "soul" of veneer. This also makes it easier for him to be accepted and recognized by the international veneer circle. In fact, after years of training abroad, the growth track similar to that of international players and fluent English, Su Yiming can be well integrated into the international circle.

  This will be the beginning of a new era of snowboarding in China. In recent years, snowboarding has been "blowout" among the people, and the proportion of snowboarders in major ski resorts has soared. Among the emerging skiers in the south, snowboarding accounts for an overwhelming proportion. Especially among children, veneer is because of one word — — "Cool" is popular. I believe among these children, there will be future champions.

  Su Yiming’s blockbuster today is an exclamation point and a comma. His soaring will plant dreams and ignite hope in the hearts of more single-board "dolls" and teenagers.

[Going to the grassroots in the New Year] Returning to the countryside to plant rattan peppers to drive the villagers to generate income. "This reunion dinner is very real."

  Returning home to plant rattan pepper to drive villagers to generate income — —

  □ Sichuan Online Reporter Deng Sihua Song Kaiwen Yu Rubo

  On the morning of January 16th, on a barren slope not far from the village road, bulldozers rumbled and dug up red land, and villagers were busy cleaning up roots and weeds … …

  After this land is sorted out, it will become a part of the rattan pepper planting park in Yongtai Town. "Before the Spring Festival to sort out the land, seedlings. Germination in February, germination in March, flowering in April, and fruiting in July. " Tang Morality, a returning entrepreneur, is full of confidence in planting rattan pepper.

  As a populous county and a labor export county, Zhongjiang County has introduced a number of policies and measures in recent years to attract talents to return home to start businesses, and Tang Morality is one of them. Returning home to start a business has activated the land that has been abandoned for many years and increased the opportunities for rural employment and income increase. "They brought back capital, industries and markets, brought all kinds of resources, and brought us hope for rural revitalization." Huang Zhen, Party Secretary of Yongtai Town, said.

  "The villagers can see the benefits"

  On the same day, while the sun was shining, Tang Morality decided to do everything that could be done years ago.

  After urging the completed people to tidy up the land in Jinqiao Village, he rushed to Shiba Village to explain pruning skills to more than 10 villagers who were busy in the field. Here, his rattan pepper garden has developed more than 400 mu, and the seedlings planted last year have been half a meter high, and will enter a high-yield period in about 5 years. "The taste of rattan pepper has been accepted by all kinds of cuisines and cuisines, and the market prospect is broader." At present, Tang Morality has invested more than 3 million yuan, and will continue to invest more in the later period.

  After busy working in the field, he invited the workers to the courtyard of his second brother’s house to settle the salary in December 2019 on the spot and distribute more than 40,000 yuan in cash to nearly 20 people. Later, a dam banquet was held in the yard, and Tang Morality called workers and villagers to have a family reunion dinner. Meng Yinlong, a villager, rammed earth in the Tengjiao Park and earned more than 10,000 yuan. He smiled and said, "Mr. Tang has come back, and this reunion dinner has been really eaten."

  "At present, there are more than 20 villagers who have been working for a long time in the rattan pepper garden. At the peak of the employment of seedlings and picking, more than 200 people will be absorbed every day. " Tang Morality said that the wages were settled in the same month, plus the land transfer fee, "the villagers can see the benefits."

  "Affordable" is obvious. Shiba village has planted more than 400 acres of rattan pepper trees, and two-thirds of it was abandoned in the past. "One-third of the land is planted with corn, and one acre can only receive one season a year, with only 700 yuan of income." Yang Quyong, the branch secretary of Shiba Village, said that the rattan pepper garden has just started and there is no income yet, but Tang Morality has planted cash crops such as soybeans in the field, with an income of more than 3,000 yuan per mu.

  Yang Sifu, a villager in Shiba Village, also works outside the home all the year round. He has invested 10,000 yuan to plant more than 4 mu of rattan pepper with Tang Morality. Last year, the income from intercropping soybeans has reached more than 5,000 yuan. Yang Sifu smiled and said, "Money is definitely not a loss."

  "When the rattan pepper is listed in high yield, if the market is good, the yield per mu can reach 10,000 yuan." Tang Morality said that he hopes to make the rattan pepper industry bigger and stronger, which will be more driving. "‘ Company+farmer ’ , joint-stock system and other forms, we all have to try. "

  "There is hope in the countryside"

  "I have no culture, but I always have feelings for my hometown." When it comes to returning home to start a business, Tang’s moral words reveal rationality. Tang’s morality is very clear, and the project is the key to returning home to start a business. "It’s not good to have a passion, especially in agriculture."

  In 1988, when he was only 15 years old, Tang Daode went out to work. In 2000, his family began to take root in Xi ‘an, and he still runs his own decoration company and hotel.

  When I return home to start a business, my family and friends don’t quite understand: "According to the business and assets outside, my family doesn’t have to worry about food and clothing, so why bother?"

  Tang Morality said that it is not blind to "invest in agriculture in my hometown". Around 2012, he thought about going back to Zhongjiang to "do something", and kept consulting materials and visiting friends for several years. Later, Tang Morality realized that Yangling, where he was located, was an important agricultural town, and held the "China Yangling Agricultural High-tech Achievements Expo" every year, while his hometown was also a big agricultural county. His thoughts suddenly became clear, so he went to the Agricultural Fair every year to learn about it. The company that Tang Morality often cooperates with has the business of processing rattan pepper into seasonings, cosmetics and other products, and the products are "not worried about the market". Tang Morality still hasn’t rushed into the project. In his view, engaging in agriculture needs ideals and rationality. "You don’t plant whatever you want."

  Tang Morality learned from teachers everywhere, met Yu Jianghong, a senior agronomist known as the "father of rattan pepper", and hired him as technical director. He found that in 2019, the "No.1 Document" of the provincial party committee clearly stated that it was important to cultivate and expand the "Chuanzihao" characteristic industry and improve the five-year promotion plan of "10+3" advantageous characteristic industries, among which "Chuanjiao" was listed. He sent the soil collected from his hometown to agricultural research institutions for testing, and carefully studied the terrain and climate conditions needed for the growth of rattan pepper, and found that Zhongjiang was generally suitable.

  In 2019, Tang Morality returned to his hometown to start a business, rattan pepper, which was officially launched. He set a "small goal": to develop thousands of acres of rattan pepper, provide seedlings, technology and sales channels, and drive local farmers to plant together.

  Huang Zhen said that Yongtai Town is a pure agricultural town, and 70% of the village’s more than 60,000 people are working outside the home. At present, more than 60 outstanding talents with certain strength and willingness to return home have been counted. "There are more ‘ Tang Morality ’ When we come back to start a business, we can see more hope. "

  There are 488,000 migrant workers in Zhongjiang County all the year round, and Tang Morality is one of them. In recent years, Zhongjiang County has introduced a series of policies and measures to attract entrepreneurs who return home. According to statistics from Zhongjiang County Human Resources and Social Security Bureau, in 2019, a total of 253 migrant workers in Zhongjiang returned home to start businesses.

Increase fiscal, taxation and financial support. The return rate of logistics enterprises exceeds 60%

  In recent days, the network operation center of Qinhuangdao Branch of China Post Group Company, located in Lingang Logistics Park, Haigang District, Qinhuangdao City, Hebei Province, has been doing a good job in epidemic prevention and control, and at the same time, it has seized the time to sort express parcels to ensure smooth logistics and transportation.

  Photo by Cao Jianxiong (People’s Vision)

  Since the outbreak of the COVID-19 epidemic, the production and operation of logistics enterprises have been greatly affected, and the social logistics cost has risen in stages. In view of these problems, Gao Gao, Deputy Secretary-General of the National Development and Reform Commission, pointed out at the press conference held by the the State Council Joint Prevention and Control Mechanism on March 6 that at present, the key point is to solve the obstacles and operating cost pressure faced by logistics enterprises and support the logistics industry to resume normal operation as soon as possible; In the future, efforts should be made to promote the construction of a safe and efficient logistics operation system and further enhance the ability of the logistics industry to cope with external shocks and serve the national economy.

  The return to work rate of logistics enterprises exceeds 60%

  The logistics industry plays an important supporting role in coordinating the prevention and control of epidemic situation and economic and social development. What is the situation of returning to work?

  Gao Gao introduced that at present, there are about 400,000 logistics-related legal entities in China, with more than 50 million employees. By the end of February, the proportion of logistics enterprises in China has exceeded 60%, the road freight market has continued to pick up, the vehicle operating rate has been restored to 70%, and the rate of returning to work in logistics parks is close to 90%, especially for a number of national logistics hubs and demonstration logistics parks.

  Regarding the express delivery that people are concerned about, Liu Jun, deputy director of the State Post Bureau, said that after the outbreak, the State Post Bureau organized and mobilized the postal express delivery industry to fully guarantee the transportation and delivery of epidemic prevention materials and the distribution of daily necessities, and to distinguish enterprises from orderly resumption of work and production, speed up the smooth economic cycle, and strive to meet the needs of people’s livelihood. At present, there are nearly 3 million people who have returned to work in the postal express delivery industry, with a return rate of 90.2%, handling more than 160 million pieces of express mail every day, and a recovery rate of over 80%.

  "Judging from what we have learned in the past few days, the situation of resuming work and production continues to improve. Logistics related to daily necessities, such as express delivery, has a relatively fast recovery speed, and the rate of returning to work and the yield are relatively high. Relatively speaking, productive logistics is extensive and involves the coordination and linkage of different industries and different upstream and downstream, and the recovery situation is weaker than that of life logistics. " Gao Wei said.

  Get through the blocking point of agricultural products entering the city

  The overall situation is improving, but problems such as the failure to return to work and the ineffective guarantee of the timeliness of mail express still exist. Liu Jun pointed out that postal express delivery enterprises belong to network enterprises. Due to the epidemic control policy, the production capacity recovery area is not balanced enough. Distribution centers, municipal processing sites and terminal business outlets in some areas such as Hubei have not resumed normal operations, which has a direct impact on the smooth operation of the whole network.

  "During the epidemic, some communities and rural areas were under strict control, and the courier brother could not deliver normally. Especially now, the utilization rate of smart express boxes is less than 50%, which directly affects the delivery efficiency." Liu Jun said that at the same time, the production capacity of upstream SMEs of some e-commerce companies has recovered unevenly. Some consumers have placed orders, but they cannot generate packages in time, which also has some impact on the whole time limit.

  Liu Jun said that in order to ensure the quality of service, the State Post Bureau requires delivery enterprises to effectively guarantee the production capacity of personnel, transportation capacity and equipment, strengthen the management and scheduling of reasonable time limit for express mail, and give priority to dealing with the backlog and problems caused by the epidemic. In the next step, it is necessary to keep the "green channel" for the transportation and delivery of epidemic prevention materials unimpeded, and timely and efficiently distribute the needed materials for the front line of epidemic prevention and control. At the same time, it is necessary to give priority to the distribution of basic living materials for residents in closed management areas, concentrate on the delivery service of agricultural and sideline products into cities, and help solve the problem of unsalable agricultural products. "Now the epidemic situation has a greater impact on agricultural products entering the city. Recently, our focus has been on getting through the blocking points in this area and smoothing the circulation channels."

  "We will continue to promote the resumption of work in the express delivery industry in stages and continuously improve the production capacity according to market demand." Liu Jun said that it is preliminarily predicted that by mid-March, except Hubei, the whole network will basically return to normal.

  Increase fiscal, taxation and financial support

  "This epidemic has had a great impact on the logistics industry. Recently, the National Development and Reform Commission, together with relevant parties, aimed at the outstanding problems that restrict the resumption of production and long-term development of the logistics industry, in accordance with ‘ Combination of distance and overall consideration ’ The principle of putting forward a series of policy measures. " Gao Wei said.

  The intensity of tax reduction and fee reduction has increased in stages. Within a certain period of time, we will continue to implement the policy of halving the urban land use tax for bulk commodity storage land that expired at the end of last year. From March 1 to June 30, the port construction fee for import and export goods will be exempted, and the government-set charges such as port charges and port facility security fees will be reduced by 20%, and the compulsory emergency response services and charges for non-tanker cargo ships will be cancelled. Before the end of June, the railway insured price, the delayed use of containers, the detention of trucks and other fees will be halved. Transportation and logistics enterprises that perform emergency transportation tasks during the epidemic prevention and control period belong to the government’s purchase of public services, and governments at all levels should give compensation.

  In terms of financial support, Gao Gao introduced that the national list of key enterprises for epidemic prevention and control is being published in a rolling way, and several groups of key logistics enterprises have been recommended to be included in this list, and financial institutions can provide them with preferential interest rate loans by using special refinancing. At the same time, ease the financial pressure of small and micro logistics enterprises with a wide range and a large quantity, and encourage financial institutions to temporarily postpone the repayment of principal and interest on their loans, especially not to borrow, keep lending and keep lending.

  "Policy measures also involve accelerating the improvement of the emergency logistics system, deepening the adjustment of cargo transportation structure, and improving the level of modern supply chain." Gao Gao said that the National Development and Reform Commission will work with relevant departments and localities to implement relevant policies, support and guide logistics enterprises to resume work and production in an orderly manner, increase dynamic monitoring of the operation of the logistics industry, promote the transformation and upgrading of the logistics industry, improve quality and efficiency, and provide a strong guarantee for the sustained and healthy development of the national economy.